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Yearbook of Experts® member profiles
Jennifer Beever -- B2B Chief Marketing Officer for Hire
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About: Jennifer Beever is the original 'CMO for Hire' who drives marketing results for clients through both traditional and online marketing. Jennifer and her team have planned and launched strategic marketing campaigns for B2B companies, with particular emphasis on digital marketing since 1998. Jennifer received the Inbound Marketing Certified Professional (IMCP) with Honors Distinction, which only 1...
Valerie VanBooven-Whitsell RN, BSN
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About: Valerie VanBooven RN BSN (mother of triplets, wife of Charlie) is the founder and co-owner of Approved Senior Network® and Approved Senior Network Marketing, a division of ASN. She is also an author of 5 books, Aging Answers, The Senior Solution, Priceless Caregiving, Let There Be Leads, and Every Edge. Since 2008, Valerie and her team at Approved Senior Network Marketing have helped hundreds of home care and senior care businesses with online marketing. Approved Senior Network Marketing creates home care websites, senior care websites, and provides comprehensive search engine optimization, lead generation, content, caregiver recruiting strategies, and more.
Brian D Lawrence -- BrianLawrence.com - Wedding Industry Expert
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About: Brian Lawrence is the founder of his niche web design and marketing firm BrianLawrence.com He has spent over 30 years in the wedding industry and stationery industry as first a multi-store owner & then VP of Sales and Marketing for a leading wedding invitation brand. Concurrently he established himself as a leading authority on sales and marketing as a speaker at Wedding MBA and The National Stationery Show numerous times and as the author of 'The Wedding Expert's Guide To Sales & Marketing' & 'The Invitation Business Report. He has consulted with numerous national brands and worked with different areas of the country to stimulate their destination wedding market.
The Searchjacking Institute
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About: SearchJacking is best described by Mark Scheafer at BusinessGrow.com; He defines it as: 'When a topic gets hot, the Internet Bad People quickly catch on and capitalize by finding ways to catch the wave with their own spammy offerings. It could have been worse — there were so many posts about the subject that it is pretty saturated with legitimate content but you can see how not protecting yourself as your business grows can provide vulnerabilities to your brand.' See his blog post at: https://tinyurl.com/SearchJacking
 

Recent News Releases
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01/06/2021
The Searchjacking Institute
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01/04/2021
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Blog Posts
 Date HeadlineParticipant Name
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05/08/2023
Home From Valerie VanBooven-Whitsell RN, BSN Valerie VanBooven-Whitsell RN, BSN
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03/22/2023
Approved Senior Network Launches Home Care Sales Training & Certification Program Valerie VanBooven-Whitsell RN, BSN
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03/11/2023
Home Care Marketing Tips and Ideas for Spring Valerie VanBooven-Whitsell RN, BSN
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02/26/2023
Loren Grich Joins Approved Senior Network! Valerie VanBooven-Whitsell RN, BSN
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02/12/2023
Home Care Marketing 2023: Creative Leave-Behinds for In-Person Networking and Marketing Valerie VanBooven-Whitsell RN, BSN
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02/12/2023
Can “AI” Like ChatGPT Write Content For Your Home Care Website? Valerie VanBooven-Whitsell RN, BSN
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02/06/2023
Creating An Online Presence For Your Home Care Agency: Tips For Success Valerie VanBooven-Whitsell RN, BSN
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01/30/2023
Home Care Agencies Can Increase Revenue in 2023, Here’s How Valerie VanBooven-Whitsell RN, BSN
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01/26/2023
Home Care Marketing in 2023 Valerie VanBooven-Whitsell RN, BSN
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01/25/2023
Home Care Keywords & Search Engine Optimization – Why is This So Important? Valerie VanBooven-Whitsell RN, BSN




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