Updates Layoffs narrow gender pay gap, but equity battle continues Leadership Communication -- Seven Key Behaviors in a 'Me Too' World The Top 7 Ways to Be Curious Squarespace - Claim This Domain For a new take on time, take a new approach How to be a media magnet

Topics: Public Relations, Branding, Entrepreneurship, Personal Branding, Startups, Women’s Issues, Marketing Ideas, Critical Thinking, Marketing on a Shoestring Budget

About: Marketing and PR consultant Roberta Guise advises small business owners, independent professionals and non-profits on how to build a profitable stable of customers, save money on ineffective promotions, and get known through branding, precision marketing and public relations. Roberta also enables successful women to become thought leaders. She coaches clients one-one-one, and writes and speaks on how to get a distinctive marketing edge and be extraordinarily visible. For a lively mix of her ideas and opinions, read her articles at www.guisemarketing.com/bevisibleblog, and podcast profiles of influential women at www.guisemarketing.com/straighttalk

Updates Deadline Jan. 31 for 2020 Yearbook of Experts 7 Outdated Press Release Tips and Rules to Ignore How an Indie Author Created a Partnership with L.L. Bean How to Avoid Writing a Flimsy Pitch for a Guest Blog Post Colorado Authors Hall of Fame Nominations Close May 15 13 Ways to Use the 2019 ‘Black Book’ to Contact Celebrities

Topics: Blogging, Blogging for Business, Crisis Communications, Free Publicity, Magazine Publicity, Newspaper Publicity, Publicity Expert, Radio Publicity, Small-Business Marketing

About: Publicity expert Joan Stewart shows you how to use free publicity in traditional media, as well as social media strategies, to establish your credibility, enhance your reputation, position yourself as an expert, sell more products and services, promote a favorite cause or issue, and position your company as an employer of choice. She worked as a newspaper editor and reporter for 22 years and accepted and rejected thousands of story ideas, so she knows what the media want.

Updates NewsJacking training by David Meerman Scott News Jacking web site by David Meerman Scott

Topics: Internet Marketing, B2B Marketing, Web Marketing, Internet Advertising, Business Blogging, Advertising/Internet/WWW, Business-to-Business Marketing, Google AdWords, Online Marketing

About: Web marketing expert David Meerman Scott, author of 'Cashing In With Content: How Innovative Marketers Use Digital Information to Turn Browsers Into Buyers,' focuses on using online content to market and sell products and services to demanding customers worldwide. He is also an expert on business blogs and blogging. David has lived in New York, Tokyo, Boston, and Hong Kong, and has presented at conferences and events in over twenty countries on four continents.

Updates A Tale Of Two Referrals How Do I Create A Referral Partner Program for my Business? Fire Up Your Referral Engine in Just 5 Minutes Per Day

Topics: Sales, Business Marketing, Marketing, Referral Marketing

About: Matt is passionate about helping employees, managers, and business owners move their business and personal life to the next level through word of mouth referrals. He has experienced all the same challenges that most employees and business owners face. These failures have helped Matt craft a message that resonates with the audience to leave them with actionable steps to improve their business through word of mouth referrals. When Matt was running his website agency, he focused his efforts on a few select contacts, which resulted in never having to advertise or do any marketing the 4 years prior to him selling the agency. Most business owners find themselves wondering how to get more word of mouth referrals, and Matt knows exactly how, he did it!