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Yearbook of Experts® member profiles
Denny Hatch -- Direct Mail Expert
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About: Denny Hatch is a freelance writer, designer and consultant on direct mail/direct marketing/e-marketing and the author of six books on marketing and business as well as four novels. In 1984 founded and edited the newsletter and archive service WHO'S MAILING WHAT! His archive contained information on more than 200,000 direct mailings. His system revolutionized how direct mail (the most secretive advertising and marketing medium) could be measured in terms of success and failure. In 2018 Denny founded and now edits Denny Hatch’s Marketing Blog (www.dennyhatch.blogspot.com). He can be reached at 215-644-9526. dennyhatch@yahoo.com
Holland Cooke -- Talk Radio Expert
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About: ATTENTION IS CURRENCY, and competition for attention has never been tougher. Does your message cut-through the clutter? Or do you simply blend-into the blah-blah-blah? Media consultant Holland Cooke is a veteran broadcaster, talent coach, and marketing tactician. He helps story-tellers of all sorts craft messages for greater impact.
 

Recent News Releases
 Date HeadlineParticipant Name
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07/07/2020
Holland Cooke -- Talk Radio Expert
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05/12/2020
Holland Cooke -- Talk Radio Expert
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04/28/2020
Holland Cooke -- Talk Radio Expert
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03/06/2020
Holland Cooke -- Talk Radio Expert
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10/25/2019
Specialized Information Publishers Association
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11/25/2016
Denny Hatch -- Direct Mail Expert
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03/01/2016
Denny Hatch -- Direct Mail Expert
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04/29/2015
Holland Cooke -- Talk Radio Expert
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01/20/2015
Denny Hatch -- Direct Mail Expert
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06/09/2013
Holland Cooke -- Talk Radio Expert

Blog Posts
 Date HeadlineParticipant Name
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08/03/2021
#134 Schuller's Crystal Cathedral Denny Hatch -- Direct Mail Expert
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07/25/2021
Music Royalties: Inevitable? Holland Cooke -- Talk Radio Expert
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07/21/2021
#133 Emeril Infomercial Denny Hatch -- Direct Mail Expert
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07/07/2021
#132 EARGO Hearing Aids Denny Hatch -- Direct Mail Expert
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06/17/2021
#131 Kantar Excellence Awards Denny Hatch -- Direct Mail Expert
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06/09/2021
#130 Car Insurance TV Idiocy Denny Hatch -- Direct Mail Expert
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06/02/2021
#129 Blog Post Ad Copy Challenge Denny Hatch -- Direct Mail Expert
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05/26/2021
“I paid a million dollars for Rush, and they threw-in two AM radio stations.” Holland Cooke -- Talk Radio Expert
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05/26/2021
#128 Double Postcard$ Denny Hatch -- Direct Mail Expert
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05/18/2021
#127 Prune Board Effort Denny Hatch -- Direct Mail Expert




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