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WhatsApp to Introduce Ads and Paid Subscriptions in Major Monetization Shift
From:
Kathleen Greenler Sexton --- Subscription Expert Kathleen Greenler Sexton --- Subscription Expert
For Immediate Release:
Dateline: Boston, MA
Monday, June 16, 2025

 
WhatsApp, the world’s largest messaging app, will soon show ads for the first time. On June 16, Meta confirmed that ads will begin appearing in the Updates tab—the section that hosts Status updates and Channels—while also rolling out paid channel subscriptions and promotional tools for creators and businesses. This marks the most significant monetization shift in WhatsApp’s history.
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Name: Kathy Greenler Sexton
Title: CEO
Group: Subscription Insider
Dateline: Andover, MA United States
Direct Phone: 617-401-7653
Cell Phone: 617-834-2169
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