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Prime Video Claims 315 Million Monthly Ad-Supported Viewers, Surpassing Netflix in Global Ad Reach
From:
Kathleen Greenler Sexton --- Subscription Expert Kathleen Greenler Sexton --- Subscription Expert
For Immediate Release:
Dateline: Boston, MA
Wednesday, November 12, 2025

 
Amazon revealed at its unBoxed advertising event — later reported by Advanced Television — that its ad-supported Prime Video tier now reaches 315 million monthly viewers across 16 global markets, signaling one of the fastest shifts toward ad-driven streaming in the industry. The metric, described as an “average monthly active ad-supported audience,." includes viewers of: Ads are now the…
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Name: Kathy Greenler Sexton
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Group: Subscription Insider
Dateline: Andover, MA United States
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