Home > NewsRelease > Netflix Says Ad-Supported Tier Reaches 250M Monthly Active Viewers as Membership Fees Still Drive Revenue
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Netflix Says Ad-Supported Tier Reaches 250M Monthly Active Viewers as Membership Fees Still Drive Revenue
From:
Kathleen Greenler Sexton --- Subscription Expert Kathleen Greenler Sexton --- Subscription Expert
For Immediate Release:
Dateline: Boston, MA
Saturday, May 16, 2026

 
Netflix said its ad-supported tier now reaches more than 250 million global monthly active viewers, a figure the company highlighted during its fourth Upfront presentation on May 13. Netflix also said more than 80% of its ads members are actively watching every week. The company did not present the 250 million figure as a subscriber count. Netflix described the metric as “global monthly active…
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Name: Kathy Greenler Sexton
Title: CEO
Group: Subscription Insider
Dateline: Andover, MA United States
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