Photo by The Digital Artist, Pixabay

Attract the Right Job or Clientele:

Magnetic Communication Is the Differentiator for Business Growth

On a personal note, I enjoyed laughter while having lunch with a friend as she accidentally discovered that her fork and knife were magnetic and she could attach them! I had never seen something like that before and was motivated to take a picture. Next, I said, ‘My next blog topic will be concerning magnetic communication, which is the differentiator for business growth!’  And of course, she had fun playing with the silverware until the food arrived.

________________________________________________________________________________________________________

Magnetic Communication is the Differentiator

Image by E. Stutz

Apply Magnetic Communication

Some readers may wonder how one can liken magnetic silverware to business conversations?! The underlying theme is to attract enough interest to motivate requests for learning more instead of pushing a presupposed need, as most do on sales calls.

Long ago, before training was available to me, I enjoyed laughter and story-sharing with prospective clientele, as I didn’t know anything about what I was to sell. However, ‘the good times together’ was akin to a magical attraction as the stories plus laughter attracted much interest.

The people involved in the fun-filled conversations asked that I let them know what I was selling because the CEO was upset about our good times together, as they were potentially wasting valuable time. But that ‘magic’ of our conversations proved to be hardly a waste of time on either side. The laughter relaxed everyone’s nerves, plus attracted the desire to work together on both sides, akin to magnetic attraction. Next, the good times led to significant sales, whereby no one could fire any of us from our jobs.

Story Sharing

Imagine being a prospective client who needs to listen to several different salespeople doing their best to persuade you to purchase their products and services. Moreover, consider how you might feel if they were ‘pushing’ a product that’s beyond your expertise. Would you feel disengaged, by chance? Now imagine a new representative asked questions of you upfront, such as, ‘What caught your interest to take time for a call with me today?’ It becomes your turn to talk. Typically, this style relaxes each conversation and can momentarily go off track to enjoy sharing a humorous related memory.

Conversational Magnetic Attraction

Now it’s time to imagine yourself as the person needing to speak with up to five different vendors to fulfill a need you may have. Who do you believe will instigate magical attraction – the serious type, someone showing off their prowess, or a relaxed individual willing to share past good and poor experiences, encouraging laughter?

Unrealistic Conversations that Detract Interest

Another reason many representatives forego interest from the start of a conversation with a new prospective client is that they omit the ‘getting to know you’ phase upfront to dive into the concept of, ‘here is what I’m selling that you undoubtedly need,’ attitude.’ Typically, the conversation ends before the depth of learning ‘why’ it’s worthy of serious conversation can take hold.

Learn to Magnetize Interest in Offerings

Upfront, a sale is never to be about what it is we are selling, whether it’s ourselves on an interview, or a service or product that we represent. Being seemingly magical with the ability to magnetize attention is to be simple. The challenge for most representatives is to learn to turn the conversations almost upside down by not making oneself front and center but putting full attention on the prospective client to address their needs, wants, and desires, but before doing so, let them speak personally to hear more in-depth revelations and realize a broader spectrum of need.

Conclusion: Magnetic Communication Is the Differentiator for Business Growth

By working accordingly, prospective clients generally feel flattered and take delight in sharing their thoughts to gradually and confidently reveal what they believe they need and desire. Ultimately, done well, your questions and listening skills become the magnetic communication attraction strategy that becomes the differentiator for business growth.

For more Insights, visit Elinor’s Amazon Author Page

Communicate to Attract Interest

Be A Story-Teller

“Believe, Become, Empower“

Related Blog Stories:

‘Stop, Look, and Listen.’

Observation Increases Ideas for Growth

Forego the Script, Be Personally Professional

Sales Tips: Magnetic Communication Is the Differentiator for Business Growth

1. Commit to your long-term vision for accomplishment(s). 
2. Always keep long-term goals in mind, including the type of people and business with which you prefer to work, for ease of mind.
3. Upon feeling a connection with another, it’s wise to test a heart-to-heart and mind-to-mind conversation to see where it may lead.
4. Ask your clientele whether they have concerns about working together while conveying willingness to address them.
5. Never underestimate anyone’s novel ideas; remember that each person and country operates differently.
6. Share favorite learning moments with peers and current clients to improve client engagement.
7. Habitually seek out new ways to improve engagement for business growth.
8. At the end of all communications, ask team members involved if they have questions to ensure clarification.
9. ‘Don’t give up – find a better way!’
10. Celebrate Success!

Today’s insights are provided to help you achieve the Smooth Sale!

Visit Helpful Resources for Your Business:

Advisorpedia Publishes financial information to help advisors build their practice and, for those interested in the markets, choose investments for Business Growth plus Next-Chapter Retirement.

Author One Stop, Inc. – Book editing, coaching, ghostwriting, and pitching literary agents and publishers. 

BabyBoomer – A trusted media source that collects and curates all the news and resources, plus offers a wide variety of excellent courses for the Baby Boomer generation.

BizCatalyst360 The website provides a life, culture, and biz new media digest as a hub of creative expression and personal growth.

CatCat: Build your future one skill at a time.

ContactOut is a web-based platform that enables users to search for contact information and uncover contact details, including email addresses, phone numbers, and other personal data.

Executives’ Diary Magazine Proudly features leaders from varying fields sharing their inspiring stories, including Elinor Stutz.

Fedica, Strives to understand your followers’ interests and create tailored content to encourage a returning and referring clientele.

Greg Jenkins Consulting LLC  – Helping organizations realize the value of diversity to build inclusive, evolving, high-performing cultures.

Growth Hackers – Helping businesses globally grow with lead generation, growth marketing, conversion rate optimization, data analytics, user acquisition, retention, and sales.

Humanology International Institute – The institution that develops and safeguards humanology as a discipline worldwide. 

Inclusion Allies Coalition: “Everyone is welcome here.” Learn more about training teams and joining the advocacy program.

Internet Advisor: Choose the exemplary internet service among 2083 providers in 36,380 cities. Cellphonedeal also compiles excellent phone deals, plans, and prepaid plans to furnish you with the best options in your area.

Inspired Movie Inspiration is a game changer for most; apply to an inspiring guiding light in conjunction with the Producer/Director of the Inspired movie Patryk Wezowski,

Kred  Connect with top-rated influencers to learn from and grow your networks.

LinktoEXPERT  “It is not who you know – who knows you and what your expertise can do for them, plus understand the value of hiring you.” 

Lotus Solution LLC Helps organizations create diversity and inclusion to ensure fairness and work through customized consulting, training, and keynote speeches.

Onalytica: Find relevant influencers for your brand.

SalesPop!   Purveyors of Prosperity: How to Compete against Yourself to Excel in Your Career.
Simma Lieberman, “The Inclusionist,” helps develop inclusive leaders from the inside out to champion diversity and build equitable, inclusive cultures at every level.

Yoroflow offers a comprehensive suite of digital workplace platforms to help you streamline your day-to-day operations, manage your finances, and grow your business.

Vunela  Offers a unique opportunity to view Videos and read articles by World Leaders.

Win Win Women is the world’s only interactive network and an international community for women. Women WIN when they receive solutions + Experts WIN when they provide solutions = Win Win Women.