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Yearbook of Experts® member profiles
Margo Berman - Creative Marketing Expert
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About: Her first book, Street-Smart Advertising: How to Win the Battle of the Buzz, was selected as a Featured Business Book in Delta Sky Magazine. She also created two 6-CD webinar sets on Street-Smart Advertising, which won a 2008 national AWC Clarion Award for Educational Reference. Her second advertising book, The Brains Behind Great Ad Campaigns was released in 2009, followed by her third one, The Copywriter's Toolkit in 2012. She launched her fourth book, MetaMind Yoga (2013), an inner guide to serenity with an accompanying website: www.MetaMindYoga.com. In 2017, she released another book, The Blueprint for Strategic Advertising. Margo is the inventor of tactikPAK™, an interactive, patented system of learning in ten topics: Advertising, Ad Strategy, Copywriting, Creativity, Design, Presentation, Promotion PR, Resume and Writing.
Phil Granchi - Author of 'Mart of Darkness'
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About: About Phil Granchi: Phil Granchi has spent most of his life avoiding novel writing. His many distractions have included collecting fossils in Antarctica, performing a completely improvised university lecture at comedy festivals around the world, working as a freelance graphic artist in direct marketing agencies and producing online educational games for a now-defunct dotcom startup. Phil is currently a practicing radiologist and is the president of Mother Lode Diagnostic Imaging, a small private practice radiology group where he fills roles ranging from IT to HR. He earned BS and MS degrees in Geology from Purdue University. He later returned to school, achieving an MD from West Virginia University School of Medicine. Living in rural northern California, he enjoys spending time in the w...
Bew White -- Subject of Biography 'A Summer Classic, The Bew White Story'
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About: About Bew White: Bew White III, is Chairman of the Board of Gabriella White and it's brands, Summer Classics, Gabby and Wendy Jane. He graduated from Auburn University in 1972 with a degree in textile engineering. The phrase 'outdoor living' had hardly been coined, as outdoor furniture was simply known as a table and chairs you would find on a basic patio deck At just 28 years old, Mr. White left his job at his family-owned business, Avondale Mills, and started a sales representative company in 1978 called Vista Corporation, specializing in selling outdoor furniture. In 1987, Bew started multiple companies in an effort to expand from selling on the road to building a national brand.
 

Recent News Releases
 Date HeadlineParticipant Name
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10/15/2021
Bew White -- Subject of Biography 'A Summer Classic, The Bew White Story'
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10/11/2021
Bew White -- Subject of Biography 'A Summer Classic, The Bew White Story'
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09/30/2021
Phil Granchi - Author of 'Mart of Darkness'
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08/06/2021
Bew White -- Subject of Biography 'A Summer Classic, The Bew White Story'
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06/14/2021
Phil Granchi - Author of 'Mart of Darkness'
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03/06/2020
Margo Berman - Creative Marketing Expert
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06/04/2015
Margo Berman - Creative Marketing Expert
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01/07/2015
Margo Berman - Creative Marketing Expert
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10/16/2012
Margo Berman - Creative Marketing Expert

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