In the new weekly episode of the Crisis Management Minute, Edward Segal, a nationally known crisis management expert and bestselling author, explains when and why companies should apologize for creating a crisis. He also descibes the best ways for businesses and organizations to express regret or remorse for their part in a scandal, disaster or other crisis situation.
The episode can be heard on Apple Podcasts at https://podcasts.apple.com/us/podcast/the-crisis-management-minute/id1514212596, on YouTube at https://youtube.com/channel/UCxkarURWx5rHaw4LkfujEgg, and wherever podcasts are found. The Crisis Management Minute is produced by Molly Ruland's Heartcast Media.
Segal's commentaries, which are about a minute long, are mini-masterclasses on crisis management and crisis communication.
Previous episodes covered these topics:
- 5 ways companies should respond to the return of the polio virus
- Corporate crisis response tips
- Why organizations need crisis management plans
- Pay attention to these early warning signs of a business crisis
- What you can learn by testing your crisis management team
Segal is the bestselling author of the award-winning book on crisis management, Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals and Other Emergencies (Nicholas Brealey/2020); a Leadership Strategy Senior Contributor for Forbes.com where he covers crisis-related news, topics and issues; and hosted the Crisis Ahead podcast in 2020.
The advice he shares on the podcast is based on his 30+ years experience as a crisis management consultant and trainer, dealing with crisis situations as the CEO of the Greater Los Angeles Association of Realtors and the Marin Association of Realtors, and his work as a freelance journalist. His articles have been published by Forbes.com, the Wall Street Journal, New York Times, Los Angeles Times, and other