Wednesday, October 18, 2017
I receive calls and emails weekly from people who want to “partner” with me. They bring zero to the table. They want to use my brand and my community and relationships to sell their crap—and it is almost always just that, crap. This ranges from publishing articles on my blog to using my lists to promote their products, or using my name to attract people to their offerings. Many of them have “internet learning platforms.”
Their stupidity in assuming a one-sided deal is attractive to someone who’s already successful tells you something about their business acumen, which goes into negative numbers.
My routine response is that I require a $50,000 fee to consider their proposition. Strangely, they consider that ridiculous!