The magic of thinking differently and playing offense

David Morey tells the story of his company's first corporate client, Steve Jobs, and how he helped transfer political strategic discipline to the legendary Apple and the wider corporate world. Key to this speech is the power of driving innovation and creativity by thinking out of the box. In doing this, David uses the metaphor of magic to drive home lessons in insurgent thinking.

He has helped win 17 global presidential elections and added billions of dollars of market value to some of the world's best companies. He details the stories, strategies, and battle-tested approaches of his award-winning books, Two new books from David Morey and the DMG Global team are coming soon.

NINE SECRETS

That Will Empower Your Business with Imagination

David Morey

Eugene Burger

John E. McLaughlin

A leading corporate strategist, a legendary magician, and the former acting director of the CIA reveal how the force and metaphor of magic can empower imagination, drive leadership, and create success in your business, your career, your future. You don't have to be a magician to be the magician—in all and whatever you do.

www.moreymagic.com

www.winyournextcampaign.com

Magic is what human beings do. It's just that some do it a lot better than others.

Somewhere in our long history, some people began to realize that imagination was so powerful and useful, it should be made more available when and where it was needed. They were the people who systematized imagination and the disruptions it created. Today, we call such people designers, architects, engineers, scientists, artists, entrepreneurs, inventors, innovators. In the past, they were more typically called magicians.

Magic always was and always will be about creatively solving problems: satisfying a need, a want, a desire in some unheard-of way. The more creative and powerful the solution, the more disruptive of the status quo, the more magical it seems—at least until people cannot live without it.

INNOVATING INNOVATION:

Driving Breakthrough Business Leadership

My forthcoming book distills the potent discipline of disruptive, insurgent and creative problem solving into a hands-on primer of practical principles that allow you to succeed in the most opportunity-rich and threat-intensive business environment in history.

www.thebestinnovationspeaker.com

www.learningfromasia.com

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About DMG Global

DMG Global applies principles that are fundamental to business, marketing and campaign success:

Communicate "Inside-Out":

Sell your employees, partners, friends and family — and transfer ownership of your strategies from the inside out.

Deal with Crisis as SOP:

Crisis today is the steady state. Change is constant. So create a strategy that doesn't brake for crisis. And, above all, resolve to play offense — to win — no matter what kind of crisis you face.

How we work:

We set our pace using a disciplined campaign model to create and implement a communications program targeted to victory.