Home > NewsRelease > Casemore's Critical Links Newsletter - April 15, 2013
Casemore's Critical Links Newsletter - April 15, 2013
Shawn Casemore - Accelerate Sales Growth Shawn Casemore - Accelerate Sales Growth
Owen Sound, ON
Tuesday, April 16, 2013

Issue No. 15
April 15, 2013
Welcome to Casemore's Critical Links, a bi-weekly e-zine providing business owners, executives and advisors with pragmatic advice to help create measurable performance. Feel free to send us your comments, we would love to hear from you!
       If Everything Is A Priority, Nothing Is A Priority

If you've ever met me in person, you have likely heard me ask  "What are your greatest challenges?" I am always curious to find out the issues and opportunities that business owners and executives are facing.


Interestingly the response I most often hear is the following: "Shawn, I have so many priorities it's hard to determine what I should be working on at any one time."

Sound familiar?

The most difficult challenge however is not in managing these multiple priorities, but in ensuring that those priorities you are focused on are those that you should be focused on. If you have so many priorities that you can't keep track of them, then you need to change the filters you are applying relative to determining what is truly a priority.


I thought I would share with you a process I work through with my clients, in the form of three very distinct questions. Let me precursor these by saying that the key to gaining clarity here is to be honest with yourself and ensure your answers are very specific; vague responses don't provide sufficient evidence to make any real determinations.


In order they are:

1.     What are the key areas on which my job performance is measured?

2.     What are the top three responsibilities I hold in the eyes of my superior?

3.     What is the most important thing I can do to support my subordinates?


If you are honest and detailed in your response to each of these questions, you can quickly identify and gain clarity around your true priorities.


A coaching client of mine was working like mad to manage a team of technicians across Canada. He spent much of his time traveling from province to province, directing, supporting, training and in some cases firing and re-hiring staff. Two years ago he ended the year feeling that he had made significant strides, his boss however felt quite the opposite and as a result his bonus was retracted. My client understandably, was outraged.


Then I asked him to spend some time considering the three questions above (which incorporate gaining clarity around what your specific job performance is measured against) and as a result he significantly re-adjusted how his time was invested. I am happy to report that in his most recent performance appraisal his same boss sited him as having "exceeded expectations." Bring on the bonus!


So my point here is that you can't let multiple time pressures, employee demands, or in some cases even customer needs influence your true priorities. Work through the questions above and you will find that you will have considerable clarity relative to how you should invest your time. After all, there is only so many hours in a day.


Operational Leader Webinar Series

Join us June 24th  at 11:00am EST for a FREE webinar:

Effective Leadership for Maximum Results!

Businesses thrive or "thud" as a direct result of front line leadership. Those leading teams from the front lines must be able to interpret the organizations strategy and have the ability to engage others around it's effective execution. Don't miss this our second webinar in our 2013 Operational Leader Webinar Series aimed at assisting our clients, colleagues and peers with improving their operational performance. 

In this webinar we will contrast the difference between effective and ineffective front line leaders. More importantly we will discuss how to develop the traits to be an effective leader, balancing the demands of senior management and employees to achieve the organizations strategy. This webinar is geared toward front line leaders who wish to improve their performance and for senior managers and business owners who lead front line leaders. For more information and to register for this event you can visit our website under "Resources." See you in June!


Operational Leader Coaching Program

Be held accountable for results with Shawn as your personal mentor and advisor!

We have recently launched our Operational Leader Coaching Program for leaders who manage teams, providing them with the tools, resources and support to increase both personal and team productivity.

The program provides ongoing support to deal with strategic and tactical business issues that most leaders face today.

For more information on the program you can visit our website and select the "Coaching" menu.

© Copyright Shawn Casemore 2013. All rights reserved.


P.O. Box 996, Owen Sound, ON., N4K 6H6 | Tel: 519-470-7697 | E-Mail: Info@CasemoreAndCo.com

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Name: Shawn Casemore
Title: President
Group: Casemore and Co Incorporated
Dateline: Chatsworth, ON Canada
Direct Phone: (519) 379-7697
Main Phone: (519) 379-7697
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