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Why Simple Solutions Are What Your Customers Want
Val Wright -- Global Leadership and Innovation Expert Val Wright -- Global Leadership and Innovation Expert
For Immediate Release:
Dateline: Los Angeles , CA
Wednesday, January 22, 2020


"Remind me of your name again?" The barista asked me as he was holding my credit card. I stared blankly at him and eyed my credit card, he still didn’t follow my cue. 

I couldn’t make it up if I tried. 

I work with many companies on digital transformation, and while we implement the latest technology in parallel I always remind them to not forget the simple acts that have the biggest impact. 

No customer will ask for the most complex technical solution, but remember their name and they are more likely to keep coming back. 

Don’t focus on new features and service if your fundamental features don’t work. I’ve not been able to deposit checks remotely for the last year because of a clever new system that was rolled out. That isn't progressing, don’t focus on the shiny new parts if the basics are failing. 

When did you last mystery shop your own company? Are you skipping the simple solutions that your customers are craving?

I share more examples in my second book: Rapid Growth, Done Right: Lead, Influence and Innovate for Success, Kogan Page, which launches in May 2020.

You can pre-order here Amazon US and amazon.co.uk.

Dedicated to growing your business,


P.S. I hope you enjoyed this week's VAL-uable Insights, sign up here to get them in your inbox each Monday morning: http://valwrightconsulting.com/newsletter-sign-up/

  Val Wright is a recognized leadership and organization expert. Working with Xbox, Microsoft, Amazon and LinkedIn, she has spent the last 20 years partnering with executives to accelerate growth and gain market superiority across the the games, technology, retail and e-commerce industries.

She is know for telling leaders what they need to hear, not what they want to hear. Leaders seek her out when they need to accelerate their business results, build organizations, develop leaders and create world-class people strategies. Val is a dynamic speaker who will provoke, inspire and provide immediate value to your audience. She has been quoted in Fast Company, E-commerce times, Yahoo.com, Aol.com, usnews.com, NJ.com, TheNetworkJournal.com and TechNerwsWorld.com.

Val Wright Consulting
South Pasadena, CA
626 387 7600
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