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Toxic Ooze and Dam Failures: Michigan Spokesperson Shares Crisis Management Lessons on 'Crisis Ahead' Podcast
From:
Edward Segal -- Crisis Management Expert Edward Segal -- Crisis Management Expert
Georgetown , DC
Monday, June 29, 2020


The cover of Edward Segal's new book on crisis management.
 

Jill Greenberg, the spokesperson and public information officer of the Michigan Department of the Environment, Great Lakes, and Energy is the guest on this week's episode of Edward Segal's "Crisis Ahead" podcast. The agency has been in the forefront of several crisis situations including the recent failure of two dams, a toxic green ooze that leaked onto a major Detroit freeway, and the lingering impact of the Flint water crisis.

The episode, "Toxic Ooze and Dam Failures: Crisis Management Lessons from Michigan" can be seen on YouTube at https://youtu.be/gnXflhSLmF4 and heard at this link: https://thecrisisaheadpodcast.podbean.com/e/toxic-ooze-and-dam-disasters-crisis-management-lessons-from-michigan. It is also available on the Apple, Google, Stitcher,and Listennotes podcast sites. "Crisis Ahead" is produced by Heartcastmedia.com.

About Jill Greenberg

Greenberg serves as spokesperson for the Michigan Department of Environment, Great Lakes, and Energy. At EGLE, she primarily handles communication issues involving contamination, remediation, redevelopment, recycling and solid waste. She also serves as FEMA spokesperson for the State of Michigan in the event of nuclear and radiological incidents. Greenberg is a professional communicator with more than 30 years experience in mainstream press, in addition to higher ed and governmental public relations.

About the Podcast

Each weekly episode of Segal's "Crisis Ahead" podcast examines how organizations and individuals in the news are dealing with crisis situations and the lessons to be learned from their successes and failures.  The podcast is based on Segal's new book on crisis management — "Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies" (Nicholas Brealey).

About the Book

The American Library Association's book review website said, "This book's practical advice for advanced planning makes it a valuable addition to the shelves of any business collection."  See the review at

https://www.booklistonline.com/Crisis-Ahead-101-Ways-to-Prepare-for-and-Bounce-Back-from-Disasters-Scandals-and-Other-Emergencies-Edward-Segal/pid=9734321

"Crisis Ahead" is available as a paperback and ebook at https://www.amazon.com/Crisis-Ahead-Disasters-Scandals-Emergencies-ebook/dp/B0827JK83Q/ref=sr_1_1?dchild=1&qid=1592218528&refinements=p_27%3AEdward+Segal&s=books&sr=1-1. The book features dozens of anecdotes, stories, and lessons about how companies, organizations, and individuals — ranging from Amazon, Apple, and the European Union, to Disney, Starbucks, and entrepreneur Elon Musk— have prepared for, created, managed, and communicated about crisis situations. It features a discussion about the early crisis management lessons that can be learned from the pandemic and includes a template for a crisis management and communication plan that can be customized for the needs of any company or organization.

About Edward Segal

Segal has more than 30 years' experience as a crisis management expert. He managed crisis situations as the CEO of two trade associations; advised and helped organizations survive disasters, scandals, and emergencies including the arrest and firing of corporate officers, hate crimes, and sexual harassment; and conducted crisis management and communication training for hundreds of executives and their staffs.

For more information about the book, go to http://www.publicrelations.com.

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News Media Interview Contact
Name: Edward Segal
Title: Crisis Management Expert
Group: GetCrisisReady.com
Dateline: Washington, DC United States
Direct Phone: 415-218-8600
Cell Phone: 415-218-8600
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