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Top of Mind Thursday October 8, 2020: Pumpkin Spice
From:
Linda Popky - Leverage2Market Associates, Inc. Linda Popky - Leverage2Market Associates, Inc.
San Francisco , CA
Thursday, October 8, 2020

 
Top of Mind Thursday memo from leverage2market.com
 
It's that time of year: Pumpkin pie, pumpkin latte, pumpkin bread, pumpkin cookies. You name it--it's got pumpkin in it.
 
Leverage2Market logo
 
Some of us like pumpkin. Some of us really love pumpkin. But after awhile, there's too much of it for just about everyone (and especially for those who weren't aficionados to start). Every package is orange and every food product starts to taste the same. We start to long for good old-fashioned chocolate and vanilla cookies, apple pie, or latte that tastes simply like latte.
 
We see this in the business world as well. Something pops up that's new or useful and people begin to adopt it. If it continues to attract attention, more and more people join the bandwagon. Soon, everywhere you go you see nothing but pumpkin everywhere. 
 
Are you bombarding your customers with the same flavors as everyone else? Are you riding an existing trend rather than creating your own? 
 
The first rule of standing out from the crowd is to do something that makes you, well, stand out. Do something original to spice up your business.
 
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Marketing Above the Noise by Linda J. Popky
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News Media Interview Contact
Name: Linda Popky
Title: President
Group: Leverage2Market Associates
Dateline: Redwood Shores, CA United States
Direct Phone: 650 281-4854
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