Home > NewsRelease > Top of Mind Thursday April 18, 2019: In Disrepair
Top of Mind Thursday April 18, 2019: In Disrepair
Linda Popky - Leverage2Market Associates, Inc. Linda Popky - Leverage2Market Associates, Inc.
San Francisco , CA
Thursday, April 18, 2019

Top of Mind Thursday memo from leverage2market.com
The world watched in stunned disbelief this week, as the Cathedral Notre Dame in Paris caught fire and burned for hours, with hundreds of firefighters bravely fighting back the blaze to save irreplaceable artwork and religious artifacts.


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When the flames died down, it appears that the main part of the cathedral remained standing, with many precious pieces of artwork and religious relics spared. Several of France's richest citizens have already pledged billions of euros toward the immense effort needed to rebuild the 800 year old landmark.


It's too soon to know what caused the fire, but it possibly was related to remodeling efforts intended to restore the building to its former glory. What had not been well-publicized was how the condition of the much-loved cathedral had deteriorated due to lack of proper maintenance. The building was in terrible disrepair. As a result, when a spark started in the attic, it spread quickly in a structure that was filled with flammable materials and lacking in basic fire prevention and suppression capabilities.


How different might this situation have been if those in charge had taken time to correct deficiencies when they were small, before they created conditions that were ready to turn disastrous with just a spark. 


How often do we focus on the facades in our business at the cost of the core infrastructure underneath?  How many times do we ignore critical changes that could keep our business from imploding? 


When a well-loved landmark is badly damaged, the community comes together to support rebuilding efforts. But wouldn't it make more sense to do what's needed upfront to prevent a tragedy instead? 
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News Media Interview Contact
Name: Linda Popky
Title: President
Group: Leverage2Market Associates
Dateline: Redwood Shores, CA United States
Direct Phone: 650 281-4854
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