For Immediate Release:
Dateline: East Greenwich,
RI
Wednesday, May 27, 2026
Ferrari has produced the Luce (looCHAY, meaning “sweet”) which looks like a family shopping car for billionaires. It's four doors, five seats, all electric, and largely made of glass, designed by LoveFrom, headed by a former Apple design chief. The other exotics have pulled away from electrics, and the industry as a whole has written-down about $70 billion for their existential electric dreams, now nightmares.I guess if someone can buy that horrible looking Tesla pickup, they can buy this….except the Luce is $640,000.
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