Tuesday, July 8, 2025
A personal journey through deaths, grief, love, hospice, and human vulnerability—
with a few laughs along the way.
When you make a career out of talking about deaths, people often assume you’re emotionally bulletproof. But I’m here to report: nope.
Over 24 months, I experienced eight deaths in my family. That includes my beloved husband, both my parents, my in-laws, my cat (yes, she counts), and two unexpected losses that hit hard and fast.
Now, I’ve turned that heartbreaking, soul-shaping experience into my most personal talk yet: Being, Doing, Feeling — and the video is now available to watch.
What’s The Talk About?
Being, Doing, Feeling traces my experience navigating grief while continuing to work as a professional death educator—emphasis on “educator,” not “emotionless automaton.”
In this talk, you’ll hear:
The strange, sacred logistics of five hospice deaths in 18 months
My mother’s life advice before she lost consciousness: “Don’t go to jail.”
A peaceful passing with Medical Aid in Dying… followed by the best sorbet send-off ever
Why grief snuck up on me wearing fuzzy slippers and a superhero cape
And how my cat’s rainbow bridge moment broke me more than some humans did
You’ll laugh. You might cry. You’ll definitely rethink how you approach life, loss, and planning ahead.
Why Watch This?
Because you’ve probably lost someone, or will.
Because grief shows up in sneaky ways.
Because being a human means eventually feeling what we work so hard to avoid.
This talk is for:
Caregivers carrying invisible loads
Grievers who wonder, “Am I doing this right?”
Professionals who want a more compassionate perspective
Anyone afraid to talk about death (spoiler: talking about it won’t kill you)
Featuring Special Guest: The Super Lazy Coffee Guy

This thrift-store gem became my grief spirit animal. He wears fuzzy slippers, holds a mug labeled “JAVA,” and reminds me that being super lazy—aka feeling all the feelings—takes superhero strength.
He makes a cameo in the talk. So does Lola, my casket-dwelling skeleton who lives in the garage. (What can I say? This is how I roll.)
Key Themes in the Talk
Hospice and home deaths
Medical Aid in Dying
Bereavement Overload
The benefits of planning ahead
Self-care when you’re busy “doing” to avoid “feeling”
Humor as a survival skill
Watch Now: Being, Doing, Feeling
It’s raw. It’s real. It’s my heart on stage.
Please watch, share, and let me know what it stirs up for you. Grief is the price we pay for great love—and love is always worth the cost.
With coffee, skeletons, and compassion,
Gail Rubin
The Doyenne of Death®
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Related
Gail Rubin, CT, is author and host of the award-winning book and television series, A Good Goodbye: Funeral Planning for Those Who Don’t Plan to Die, Hail and Farewell: Cremation Ceremonies, Templates and Tips, KICKING THE BUCKET LIST: 100 Downsizing and Organizing Things to Do Before You Die and The Before I Die Festival in a Box™.
Rubin is a Certified Thanatologist (that's a death educator) and a popular speaker who uses humor and films to get the end-of-life and funeral planning conversation started. She "knocked 'em dead" with her TEDx talk, A Good Goodbye. She provides continuing education credit classes for attorneys, doctors, nurses, social workers, hospice workers, financial planners, funeral directors and other professionals. She's a Certified Funeral Celebrant and funeral planning consultant who has been interviewed in national and local print, broadcast and online media.
Known as The Doyenne of Death®, she is the event coordinator of the Before I Die New Mexico Festival and author of a guide to holding such festivals. Her podcast is also called The Doyenne of Death®. She produces videos about the funeral business and related topics. Her YouTube Channel features hundreds of videos!
Rubin is a member of the Association for Death Education and Counseling, the International Cemetery, Cremation and Funeral Association, Toastmasters International and the National Speakers Association. Her speaking profile is available at eSpeakers.com.
Gail Rubin has been interviewed about funeral planning issues in national and local broadcast, print and online media. Outlets include The Huffington Post, Money Magazine, Kiplinger, CBS Radio News, WGN-TV, and local affiliates for NPR, PBS, FOX, ABC-TV, CBS-TV and NBC-TV. Albuquerque Business First named her as one of their 2019 Women of Influence.
Sign up for a free planning form and occasional informative newsletter at her website, AGoodGoodbye.com.