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New Episode of 'Crisis Ahead' Podcast Examines TikTok, Accessing Crisis Plans, and Media Training
Edward Segal, Crisis Management Expert Edward Segal, Crisis Management Expert
Georgetown, DC
Tuesday, July 14, 2020

The cover of Edward Segal's new book on crisis management.
Video Clip: Click to Watch

In this week's episode of Edward Segal's "Crisis Ahead" podcast Jeffrey Davis, managing partner and leader of the Baltimore office of Van Eperen, shares his advice on how organizations can ensure immediate access to their crisis management plans, the importance of receiving media training before a crisis hits, and the dangers companies can face from TikTok and similar technologies.

Davis has more than 25 years of experience in positioning and reputation management, particularly in media relations, media training, crisis communications and social media.

In his weekly commentary, Segal discusses the consequences of sending mixed and contradictory messages during a crisis.  

The episode can be seen on YouTube at https://youtu.be/oA8N79Ds8aI. Or listen to it on Apple and other podcast sites including Podbean at https://thecrisisaheadpodcast.podbean.com. "Crisis Ahead" is produced by Heartcastmedia.com.

About the Podcast

Each episode of Segal's "Crisis Ahead" podcast examines how organizations and individuals in the news are dealing with crisis situations and the lessons to be learned from their successes and failures.  The podcast is based on Segal's new book on crisis management — "Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies" (Nicholas Brealey).

About the Book

The American Library Association's book review website said, "This book's practical advice for advanced planning makes it a valuable addition to the shelves of any business collection."  See the review at


"Crisis Ahead" is available as a paperback and ebook at https://www.amazon.com/Crisis-Ahead-Disasters-Scandals-Emergencies-ebook/dp/B0827JK83Q/ref=sr_1_1?dchild=1&qid=1592218528&refinements=p_27%3AEdward+Segal&s=books&sr=1-1. The book features dozens of anecdotes, stories, and lessons about how companies, organizations, and individuals — ranging from Amazon, Apple, and the European Union, to Disney, Starbucks, and entrepreneur Elon Musk— have prepared for, created, managed, and communicated about crisis situations. It features a discussion about the early crisis management lessons that can be learned from the pandemic and includes a template for a crisis management and communication plan that can be customized for the needs of any company or organization.

About Edward Segal

Segal has more than 30 years' experience as a crisis management expert. He managed crisis situations as the CEO of two trade associations; advised and helped organizations survive disasters, scandals, and emergencies including the arrest and firing of corporate officers, hate crimes, and sexual harassment; and conducted crisis management and communication training for hundreds of executives and their staffs.

For more information about the book, go to http://www.publicrelations.com.


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Name: Edward Segal
Title: Crisis Management Expert
Group: Edward Segal
Direct Phone: 415-218-8600
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