Welcome to the October issue of the Licensing4Profits newsletter.

What makes a character property a licensing success? Learn more in this months Leveraging IP article, where we discuss some of the characteristics that can make it a successful property.

Intellectual property are important business assets and should be a key part of your business plan. In our Strategy Session article, we review how you can leverage your IP to attract investors and fund your start-up business.

If you missed last months webinar event on How to Use Licensing to Increase Your Business Value, you can view the replay here. Discover why IP is your most important business asset, how licensing IP increases revenue and company value, and why IP is now a key component of selling or buying a business.

An important compliance clause in a licensing agreement is the Royalty Audit. This clause gives the IP owner (licensor) the right to check the licensee?s books and records to verify the accuracy of their sales and royalty reports. Learn more about Royalty Audits in this months Key Terms and Conditions article.

Check out the Video Licensing Lesson to find out how to Build a Bigger Pie with licensing. In This Month in IP History, learn what the ball point pen, sugar, and hand held video games have in common. We conclude with the question, ?Can I learn how to make money licensing any kind of intellectual property??

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