What Are the Benefits of Trademarking a Character?

Character trademarks can be effective tools to communicate a brand. That makes them valuable and worthy of protection. There are many benefits to trademarking a character.

Firstly, when you trademark a character, no one else in your industry can register it, take it from you, and force you to change characters,

Only one business can own a character trademark in an industry, and it is typically the one that trademarks it first.  

Secondly, trademarking a character comes with the exclusive right to use it. Here again, usually, only one business can use a character trademark in an industry, and it is typically the one that trademarks it first.   

Thirdly, trademarking a character ensures that your character remains distinctive and identifiable by your customers.

Fourthly, trademarking a character permits you to use the ® symbol. This can deter would-be copycats from trying to imitate your character trademark.

Fifthly, trademarking a character comes with important legal presumptions and rights that make enforcing your ownership rights less expensive.

When you register a trademark for a fictional character, you are securing exclusive rights to use that character in connection with your products or services. This means that other businesses in your industry will not be able to register the same character and will not be able to use it without your permission.

For these reasons, trademarking a character can provide valuable legal protection and peace of mind.

Top Five Reasons for Trademarking a Character

1. 1. 1. Legal Ownership
      2. Exclusivity
      3. Distinction
      4. Deterrence
      5. Cost savings