Founded in 2009 during the global financial crisis, Business Hub began as a single serviced office in Seaton, South Australia. Its vision was to provide affordable, flexible workspaces for small businesses seeking alternatives to costly and restrictive leases. Over the past 15 years, that vision has evolved into Business Hub becoming South Australia’s largest privately owned serviced office provider—and one of the most innovative players in the industry.

Today, Business Hub operates 22 locations nationwide, with over 450 members utilizing its facilities to grow their businesses. Its headquarters in Glenelg, South Australia, is itself a testament to innovation: the world’s only revolving serviced office, offering members 360-degree views of Adelaide’s coastline and central business district. This landmark space also serves as a hub for events, workshops, and podcasts that strengthen the local business community.

Transformative Growth Through Licensing and Partnerships
Since July 2022, Business Hub has accelerated its growth through the introduction of a licensing platform—a first-of-its-kind approach in the serviced office industry for a private company. This framework allows partners to adopt Business Hub’s proven operational model and brand standards while tailoring their facilities to local needs. The strategy has enabled rapid national expansion, with Sydney and Canberra now part of the network, and plans to enter Asian markets are underway for 2025. The company has set an ambitious milestone: opening its 100th location by 2027.

Business Hub’s approach is not only focused on scale but also on community impact. Through partnerships with property owners, the company has transformed underutilized buildings into thriving business centers. One such project achieved over 90% occupancy within months of opening, simultaneously raising the property’s value, creating jobs, and stimulating the local economy. This partnership-driven philosophy reflects Business Hub’s belief that success is shared among landlords, license partners, members, and surrounding communities.

Pioneering Industry Shifts
When Business Hub launched, the concept of “coworking” was unfamiliar in Australia. Traditional lease agreements dominated the commercial property market. By replacing leases with flexible member agreements, Business Hub reshaped the landscape for both landlords and tenants: property owners filled vacant spaces, and entrepreneurs gained affordable, low-risk access to professional offices. This innovation proved particularly critical during the COVID-19 pandemic, when businesses turned to hybrid work models and sought more adaptable workspace solutions. Business Hub responded with packages that supported resilience and continuity for its members.

Continuing to Push Boundaries
Since winning a Stevie, Business Hub has made strides in advancing its mission to revolutionize the workplace. The company has successfully expanded its footprint across Australia and is preparing to launch its first international location in Southeast Asia. This growth allows it to serve a broader range of businesses, from high-growth startups to large enterprises seeking flexible and scalable workspace solutions.

The company has also rolled out AI-powered space management tools, expanded virtual office offerings, and enhanced community-building features, helping members collaborate seamlessly and scale efficiently. Unique innovations—such as its licensing model, acceptance of cryptocurrency as rent, and the conversion of a former revolving restaurant into the world’s only revolving coworking space—continue to set Business Hub apart.

This award recognition has validated the creativity and dedication of Business Hub’s team, motivating them to push the boundaries of what’s possible in flexible workspace design. Looking ahead, the company remains focused on delivering innovative, sustainable, and scalable solutions that empower businesses to grow and thrive in the modern era of work.

Business Hub won a Gold Stevie Award for Business Development Achievement of the Year - All Other Industries in the 2025 Stevie Awards for Sales & Customer Service.

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