Tuesday, October 22, 2019
Are You Talking to Me?
I’m astonished by how little designers (cars, hotel rooms, appliances, furniture, etc.) consult with their perspective customers before they produce the final product.
I’m always asked by consultants what topics to use for a special event, a client conference, or a webinar or video series. Well, start by asking your ideal buyers what they would like to see and hear.