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6 Steps To Sell Your Business For Maximum Value
Elinor Stutz  --   Top One Percent Influencer and Sales Performance Guru Elinor Stutz -- Top One Percent Influencer and Sales Performance Guru
For Immediate Release:
Dateline: Washington, DC
Friday, June 17, 2022


Photo by Mohamed Hassan via Pixabay

Note:  Same Willis provides today’s guest Blog, ‘6 Steps To Sell Your Business For Maximum Value.’

Sam Willis

Sam Willis is a business and finance writer that focuses on helping small business owners increase the value of their business. He specializes in topics related to business valuation, business management, and business acquisitions.


Attract the Right Job Or Clientele:

6 Steps To Sell Your Business For Maximum Value

Every business owner’s life will experience a time when you must make the difficult decision to move on from your brainchild. 

Because the business is a sum of your vision, daring, creativity, and work ethic, letting go can feel like losing a part of yourself. As a result, many sellers have a very biased outlook on how to value a business.

Although it sounds harsh, buyers won’t care about your blood, sweat, and tears when it comes time to sign on the dotted line. They aren’t interested in the feel-good stories, how your business teetered on edge before pulling through.

They are interested in your business’s ability to generate profit and its prospects for growing that profit over time.

As a result, placing an unrealistically high price tag on your business can cause it to sit on the market well past the average 9-month listing period, sometimes stretching past two years–or not selling at all. 

On the other hand, you don’t want to rush the sale of your business and accept an offer for less than it is worth. The whole point of going into business in the first place is to create value. So if you aren’t able to capture the value you have made at sale time, then you seriously need to consider whether or not it is the right time to sell. 

There is a lot to balance when selling your business. It is a delicate line between pricing it out of the market and achieving maximum value. It is good to consider business appraisal cost as one of the most important line items on your business-selling expense sheet. However, if you need a comprehensive breakdown of how to achieve maximum value for your business today, consider the 6 steps to selling your business provided by Raincatcher in this comprehensive infographic. 

Align Selling with Your Long-Term Vision

For More Insights:  Visit Elinor’s Amazon Author Page

“Communicate to Attract Interest

Unique artistic website design will attract more attention, retain viewers, and encourage additional sales.

Be A Story-Teller

As the CEO of Smooth Sale, after her near-death experience, Stutz adapted the motto, 
“Believe, Become, Empower.
Nice Girls DO Get the Sale is an International Best-Selling and Evergreen Book – among the classics;
HIRED! Helped many to secure the job they desired. 


Buyers Seek Value ~ Make It Evident
Ensure all strategies add up for a positive bottom line
The Value is to be Obvious

Sales Tips: 6 Steps To Sell Your Business For Maximum Value

  1. To sell your business for maximum value requires upfront review and possible revision.
  2. Examine all business areas to prioritize that need improvement before entering the marketplace.
  3. Admit whether your procedures are up to date or if you need to incorporate new technology for monitoring and efficiencies.
  4. Ask loyal clientele for feedback regarding the aspects of the business they would like to see improvement.
  5. If you have employees, inquire how they see improvement for growth.
  6. Prioritize all the ideas you hear and witness to put into place to sell your business for maximum value potentially.
  7. Research ahead of time businesses in your industry for sale, their pricing, and how you may compare.
  8. Realize how your business stands out from the others for sale to determine a fair sale price.
  9. Communicate the value the business provides clientele and encourages their loyalty.
  10. Celebrate Success!

Today’s insights are provided to help you achieve the Smooth Sale!


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Elinor Stutz, CEO of Smooth Sale, delivers inspirational keynotes at conferences and authored: The International Best-Selling Book, Nice Girls DO Get the Sale: Relationship Building That Gets Results.” In addition to being translated into four languages, it reached the remarkable and unique level of being hailed Evergreen. Stutz’ commitment to community service led to the writing of her second best-selling book, HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.”

Kred proclaimed Stutz as a “Top 1% Influencer for Social Media,.  CEO World Magazine named Stutz as one of “The brightest sales minds to follow on Twitter”.  Bizzhum and NowISeeIt both named the Smooth Sale Blog as one of the “Top 100 Most Innovative Sales Bloggers.”  Stutz consults and speaks worldwide.

Connect with Stutz:

Twitter: @smoothsale  
LinkedIn: Elinor Stutz

Youtube:  Elinor Stutz

Elinor Stutz (she/her/hers)
International Bestselling Author, Top 1% Influencer, Inspirational Speaker
Smooth Sale 



News Media Interview Contact
Name: Elinor Stutz
Title: CEO, Speaker, Author
Group: Smooth Sale
Dateline: Ashburn, VA United States
Direct Phone: 408-209-0550
Main Phone: 408-209-0550
Cell Phone: 408-209-0550
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