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SuretyMail Email Accreditation is Great Alternative for Customers Left Behind by Closing of Goodmail
From:
Institute for Social Internet Public Policy Institute for Social Internet Public Policy
,
Wednesday, February 2, 2011


 
FOR IMMEDIATE RELEASE

SuretyMail CEO Welcomes Goodmail's Customers, Offers 50% Off Application Fee

BOULDER, Colo. - Goodmail, the service that put "this isn't spam" tokens in its senders' email, announced yesterday that they are closing, informing customers through an email that they will entirely cease operations at 5:00 p.m. PST on Tuesday, February 8th.

Goodmail was one of three email deliverability and whitelisting services available, leaving only two companies left, ISIPP's SuretyMail and Return Path. Although Goodmail used a different model than SuretyMail and Return Path, the company's aim was the same: to help companies get their legitimate email into customers' inbox instead of their junk folder.

"I was disheartened to learn that Goodmail will no longer be doing business. SuretyMail, Return Path, and Goodmail essentially invented the email deliverability industry, and we never like to see a friendly competitor go," said Anne P. Mitchell, CEO of SuretyMail. "We recognize that Goodmail had many loyal customers, and we want them to know that there are still services available to help them get their email delivered."

SuretyMail announced earlier today that they will extend a special offer to Goodmail's customers, all of whom are encouraged to apply for SuretyMail email accreditation. Any current customer of Goodmail will be offered 50% off the application fee, said Mitchell.

Interested customers can find the application form here.)

The overabundance of spam that plagues email users has had the unfortunate side effect of preventing legitimate email from being delivered. Spam filters and ISPs weed out billions of spam messages, but in so doing they mistakenly block valid email as well. Because SuretyMail's application process ensures that senders are adhering to email best practices (and helps them get there if they are not), they are respected and recognized by ISPs and spam filters, meaning that messages accredited by SuretyMail get delivered to email inboxes.

"The central benefit of using an email accreditation service like SuretyMail is quite simple: your legitimate email is delivered to the intended recipient's inbox," said Mitchell.

Goodmail customers who are interested in taking advantage SuretyMail's offer and want to learn more about their services can visit SuretyMail's website.

ABOUT ISIPP SURETYMAIL:

The Institute for Social Internet Public Policy (ISIPP) is dedicated to providing analysis, information and consulting on industry issues relating to public policies and processes regarding spam, email, email deliverability, and the Internet. ISIPP's widely-acclaimed SuretyMail Email Accreditation service helps business email senders ensure that their email gets delivered to the inbox instead of the junk folder. Email senders around the world currently send more than 2 billion pieces of email a month backed by SuretyMail's money-back guarantee. To join them, see http://www.SuretyMail.com/

ISIPP

2525 Arapahoe Ave, #E4-302

Boulder, CO 80302

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