Wednesday, April 22, 2026
FOR IMMEDIATE RELEASE
Should You Ask Reporters for Questions in Advance? Media Expert Says "No"—But There's a Smarter Way
WASHINGTON, D.C., April 22, 2026 — Should you ask a reporter to provide interview questions in advance? According to media relations expert Mitchell P. Davis, the short answer is no—but the real answer is more nuanced.
"Most journalists, especially those in mainstream media, are trained not to share questions ahead of time," said Davis. "And even if they did, those questions would likely change during the interview based on your answers."
Instead of requesting a list of questions, Davis advises interviewees to focus on preparation strategies that mirror how journalists think and work.
The most critical step is understanding the focus of the story. Reporters typically provide a clear topic or angle before the interview begins, which defines the scope and boundaries of the conversation.
From there, Davis recommends starting with the fundamentals: the classic "5 Ws and H" of journalism—who, what, when, where, why and how. "These are the most obvious and likely questions," he said. "If you can answer those clearly, you're already well-prepared."
However, effective preparation goes beyond the basics. Davis emphasizes the importance of objectivity—especially when anticipating difficult questions.
"Take your ego out of the equation," he said. "People naturally gravitate toward positive, easy questions and avoid the tough ones. That's a mistake. The challenging questions are often the most important—and the most likely."
He also advises preparing for worst-case scenarios. "Think of the two or three toughest questions you could be asked," Davis said. "They may never come up, but if they do, you'll be ready instead of caught off guard."
Another key insight: many interview questions are not pre-planned. They emerge organically during the conversation.
"Journalists are curious by nature," Davis explained. "They'll ask follow-up questions based on what you say. That means you should avoid introducing topics you don't want to discuss further."
At the same time, this dynamic can work in your favor. Strategic messaging can guide the direction of the interview.
"You can 'tease' information to prompt a follow-up question you want," Davis said. "For example, hinting at a future event often leads the reporter to ask for more details—giving you control over part of the narrative."
While most journalists won't provide questions in advance, Davis suggests a more effective alternative approach.
"Ask them: 'Can you give me an idea of the types of questions you'd like me to answer for your audience?'" he said. "When you frame your request around their audience's needs, you're far more likely to get useful guidance."
This approach not only respects journalistic norms but also provides valuable insight to help shape clear, compelling messages.
"In media interviews, preparation is everything," Davis added. "You may not know every question—but you can absolutely be ready for the conversation."
Media Contact:
Mitchell P. Davis
202) 333-5000 (Call or Text)