OR IMMEDIATE RELEASE

New Video: "Dating Service of PR" Connects Journalists and Experts as BIS Marks 44 Years

WASHINGTON, D.C. — Broadcast Interview Source (BIS) has released a new 60-second video highlighting how its platform connects journalists with expert sources and helps experts gain media exposure.

The video centers on a simple question: "Which are you—a journalist or an expert?" It demonstrates how each group benefits from the company's services, reinforcing BIS's long-standing role in media sourcing.

Founded in 1984 by Mitchell P. Davis as the Talk Show Guest Directory, BIS began as a printed booklet mailed to radio producers. Today, it operates a multi-platform system that enables journalists to find credible experts quickly while giving experts access to interview opportunities.

PRWeek once described the service as "a dating service of PR," a phrase featured prominently in the new video.

"Journalists get sources. Experts get exposure," Davis said. "That's what we've been doing for 44 years."

The video showcases tools that allow journalists to request expert input and receive responses quickly, helping them meet deadlines. At the same time, experts can increase visibility through interviews, quotes, and media appearances.

The video concludes with the platform's core positioning:

"Dial-an-expert."

The new video is now available on the company's landing page.

About Broadcast Interview Source

Broadcast Interview Source connects journalists with experts, authorities, and spokespersons. Its flagship publication, the Yearbook of Experts, Authorities & Spokespersons, is now in its 44th edition.

Media Contact:

Mitchell P. Davis

202) 333-5000 (call or text)

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P.S. — 60-Second Video Script

OPEN:

Are you a journalist on deadline… looking for expert sources fast?

Or are you an expert… looking for media exposure?

Which are you?

JOURNALISTS:

Find credible experts. Get answers fast. Meet your deadlines.

EXPERTS:

Get interviewed. Get quoted. Get discovered.

VOICEOVER:

For over 44 years, we've connected journalists and experts.

QUOTE:

"A dating service of PR."

BENEFITS:

Journalists get sources. Experts get exposure.

CLOSE:

That's why we've been called… "Dial-an-expert."

CALL TO ACTION:

Join now — whether you're a journalist or an expert.