FOR IMMEDIATE RELEASE
ExpertClick Relaunches as an All-in-One Visibility Platform for Experts, Brands, Journalists and PR Teams
New ExpertClick Model Combines Press Release Distribution, Expert Sourcing, Media Profiles, Newsroom Pages, Journalist Q&A, Search Visibility and AI-Ready Content
GREENSBORO, N.C. — ExpertClick.com today announced a renewed market position as a practical, affordable visibility platform for experts, authors, speakers, consultants, nonprofits, publicists, agencies and organizations that need to be found by journalists, search engines and AI tools.
The relaunch brings together many of the most useful ideas in the modern media relations marketplace: press release distribution, branded feature content, expert source matching, searchable media profiles, journalist questions, online newsrooms, search engine visibility, monitoring and long-term content placement.
Not Just a Wire. Not Just a Database. A Visibility Engine.
While traditional newswires focus on distributing announcements, media database companies focus on journalist contacts, and expert-source platforms focus on connecting reporters with quoted sources, ExpertClick combines those functions into one permanent online visibility system.
"Public relations has changed," said Mitchell P. Davis, founder and publisher of ExpertClick.com and the Yearbook of Experts. "A press release alone is no longer enough. Experts and organizations need a searchable press room, a credible profile, published news, expert answers, media-ready content and visibility across Google, news sites, journalist research tools and AI-powered search"
Seven Core Media Visibility Functions
- Press release publishing and distribution
- Searchable expert profiles and online press rooms
- Journalist questions and expert answers through InterviewCLICK.com
- Topic-based visibility for authors, speakers, consultants and organizations
- Feature-style content that can educate readers and interest editors
- Permanent online newsroom pages with links, photos, bios and contact information
- Search and AI visibility designed to help experts be discovered long after a release is sent
The model draws on proven concepts used across the public relations industry, including newswire distribution, multimedia newsrooms, branded content placement, expert-source networks, media databases, journalist pitching systems, monitoring dashboards and editorial-style feature articles.
Built for Journalists, Experts, Agencies and Organizations
For journalists, ExpertClick provides access to experts by topic, specialty and organization. Reporters, editors, podcasters and producers can review profiles, post questions, find sources and connect with qualified authorities.
For experts and organizations, the service provides a lasting digital press room that can include a biography, headshot, areas of expertise, links, books, videos, news releases, contact information and media-ready story ideas.
For agencies and publicists, ExpertClick offers a way to manage client visibility beyond one-time announcements by creating permanent expert assets that can be promoted, searched, updated and reused.
Free Lifetime Press Room Available
The company's complimentary Presence Membership gives qualified experts a free lifetime press room and expert profile. Paid Classic and Premier memberships add greater visibility, expanded topic placement, news release benefits, journalist search tools and enhanced promotional options.
"ExpertClick is not trying to be just another wire service," Davis said. "We are building a visibility engine. The goal is simple: help credible people get found, quoted, booked, linked and remembered"
ExpertClick traces its roots to the Talk Show Guest Directory, first published in 1984, and the Yearbook of Experts, Authorities & Spokespersons. Over the years, the service has helped journalists find expert sources and has been described by major media as "Dial-an-Expert," "An Encyclopedia of Sources" and "a dating service of PR"
Qualified experts, authors, speakers, consultants, nonprofits and organizations can claim a complimentary lifetime press room at ExpertClick.com.
About ExpertClick
ExpertClick.com, operated by Broadcast Interview Source, Inc., provides expert profiles, online press rooms, news release distribution, journalist source services and the Yearbook of Experts, Authorities & Spokespersons. The platform helps journalists, producers, podcasters and editors find credible sources while helping experts and organizations build long-term media, search and AI visibility.
Media Contact
Mitchell P. Davis
Editor and Publisher
ExpertClick.com
Greensboro, North Carolina
(202) 333-5000
ExpertClick@gmail.com
www.ExpertClick.com
###