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Performance Research -- Jed Pearsall, Ed.D.
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About: Performance Research is the world's leader in the evaluation of corporate sponsorship of sports, special events, theme parks, the arts, charitable causes, and web-based programs. Having conducted more than one million surveys and hundreds of focus groups related to sponsorship, Performance Research is the most trusted source for interpreting the marketing impact and consumer response to corporate sponsorship
 

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Blog Posts
 Date HeadlineParticipant Name
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03/27/2020
COVID-19 is ratcheting up consumer anxiety about future events, but there are silver linings for the sports and entertainment industry Performance Research -- Jed Pearsall, Ed.D.
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03/18/2020
COVID-19 Triggered Sports and Festival Cancellations Will Have Staggering Economic Impact Across the Country Performance Research -- Jed Pearsall, Ed.D.
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02/04/2020
Performance Research Performance Research -- Jed Pearsall, Ed.D.
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11/24/2019
USA Gymnastics: Sponsors know when to hold them and know when to fold them Performance Research -- Jed Pearsall, Ed.D.




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