Mark Stevens, marketing/advertising expert and author of ?Your Marketing Sucks,? (Crown Business July 2003) is an experienced Chief Marketing Officer/CEO with proven strategic, tactical and entrepreneurial skills. Mark Stevens, is both founder and owner of a prominent marketing firm, MSCO (based in Purchase, NY). Please visit: www.msco.com and www.yourmarketingsucks.com

MSCO prides itself on helping clients build world-class marketing programs designed to generate increased revenue and a high return on investment ? anywhere in the world. Marketing campaigns are focused on one thing: to help clients grow their businesses.

Stevens has reinvented the traditional marketing process for companies large and small. USA Today has likened it to ?throwing a meteor into an ocean to see what torrent blasts forth?. Reuters confirms ?the book is filled with tips for business owners?. Adweek comments ?Clearly, Stevens doesn't beat around the bush, and he doesn't walk on eggshells, either.? Time Magazine said the book ?provided clear, sensible suggestions for making money through marketing.? From Publisher?s Weekly, ??a gem of a book that?s brimming with anecdotal evidence of advertising strategies gone awry, and full of examples of better plans.?

As the widespread success of Mark?s book and the speaking tour that has proceeded it has proven, Stevens? topic has resonance that perfectly compliments his dynamic, in-your-face style.