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Yearbook of Experts® member profiles
Margo Berman - Creative Marketing Expert
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About: Her first book, Street-Smart Advertising: How to Win the Battle of the Buzz, was selected as a Featured Business Book in Delta Sky Magazine. She also created two 6-CD webinar sets on Street-Smart Advertising, which won a 2008 national AWC Clarion Award for Educational Reference. Her second advertising book, The Brains Behind Great Ad Campaigns was released in 2009, followed by her third one, The Copywriter's Toolkit in 2012. She launched her fourth book, MetaMind Yoga (2013), an inner guide to serenity with an accompanying website: www.MetaMindYoga.com. In 2017, she released another book, The Blueprint for Strategic Advertising. Margo is the inventor of tactikPAK™, an interactive, patented system of learning in ten topics: Advertising, Ad Strategy, Copywriting, Creativity, Design, Presentation, Promotion PR, Resume and Writing.
Linda Popky - Leverage2Market Associates, Inc.
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About: Linda Popky, President of Leverage2Market Associates, Inc. is a senior marketing professional, author, speaker, and educator who helps transform organizations through powerful marketing results. Leverage2Market works with a wide range of organizations from startups and small businesses to Fortune 100 companies to get the best possible return on each marketing investment. She is an executive director of the Society for the Advancement of Consulting.
Jerry Cahn, PhD, JD - Mentor-Coach to Executives
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About: Imagine you deliver a presentation, and you get second place . . . don’t want to think that? Think no longer. Look no further than Presentation Excellence – the ultimate provider of mission-critical presentations, leadership, and strategic services for executives who demand excellence. This is the key you’ve been looking for and want to win the deal. We’ve won sales opportunities exceeding $100 million by mastering their content, strategy, and presentation. At Presentation Excellence, we use the ADAP (Audience Driven Authentic Presentations) formula to persuade the audience to buy your service product and idea. Join us and experience the excellence that only Presentation Excellence can provide! If you're looking for strategic leadership, join us at vistage.com. Today, 45,000 CEOs and executives use it to make better decisions leading to better results. The average member company grows 2.2X faster than competitor! If you want to be a transformative leader, let's talk.
 

Recent News Releases
 Date HeadlineParticipant Name
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10/10/2023
Linda Popky - Leverage2Market Associates, Inc.
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06/10/2022
Linda Popky - Leverage2Market Associates, Inc.
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06/03/2022
Linda Popky - Leverage2Market Associates, Inc.
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05/26/2022
Linda Popky - Leverage2Market Associates, Inc.
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05/20/2022
Linda Popky - Leverage2Market Associates, Inc.
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05/13/2022
Linda Popky - Leverage2Market Associates, Inc.
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05/06/2022
Linda Popky - Leverage2Market Associates, Inc.
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04/28/2022
Linda Popky - Leverage2Market Associates, Inc.
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04/21/2022
Linda Popky - Leverage2Market Associates, Inc.
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04/14/2022
Linda Popky - Leverage2Market Associates, Inc.

Blog Posts
 Date HeadlineParticipant Name
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04/13/2024
Top of Mind Thursday – April 11, 2024: Eclipsing Reason Linda Popky - Leverage2Market Associates, Inc.
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04/02/2024
Top of Mind Thursday – March 28, 2024: A Bridge Too Far Gone Linda Popky - Leverage2Market Associates, Inc.
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03/21/2024
Top of Mind Thursday – March 14, 2024: Overcomplication Linda Popky - Leverage2Market Associates, Inc.
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03/15/2024
Top of Mind Thursday – March 14, 2024: Starting from Nothing Linda Popky - Leverage2Market Associates, Inc.
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03/14/2024
Do You Know Your Customers Well Enough? Jerry Cahn, PhD, JD - Mentor-Coach to Executives
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03/08/2024
Top of Mind Thursday – March 7, 2024: For Everything, There Is a Season Linda Popky - Leverage2Market Associates, Inc.
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03/01/2024
Top of Mind Thursday – February 29, 2024: Leaping Forward Linda Popky - Leverage2Market Associates, Inc.
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02/26/2024
Top of Mind Thursday – February 22, 2024: The Death of Dissonance Linda Popky - Leverage2Market Associates, Inc.
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02/24/2024
Four Behaviors of Successful CEOs Jerry Cahn, PhD, JD - Mentor-Coach to Executives
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02/09/2024
Top of Mind Thursday – February 8, 2024: Not Knowing What You Don’t Know Linda Popky - Leverage2Market Associates, Inc.




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