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Yearbook of Experts® member profiles
Scott Lorenz - Book Marketing Expert
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About: Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC Nightly News, The New York Times, Nightline, TIME, PBS and many more.
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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About: Looking to combine profitability with making the world better? Green/social change profitability/marketing consultant, copywriter, and international speaker Shel Horowitz of GoingBeyondSustainability.com can help: licensing content, providing informational programs and materials, even walking you through specific steps to create profitable products and services that affordably and ethically address issues like hunger, poverty, war, and catastrophic climate change. Offering resources to excite and activate environmentally and socially conscious consumers AND practitioners, Shel is the award-winning primary author of Guerrilla Marketing to Heal the World, Guerrilla Marketing Goes Green, and eight other books including Grassroots Marketing: Getting Noticed in a Noisy World.
 

Blog Posts
 Date HeadlineParticipant Name
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01/25/2025
From ‘Page-Turner’ to Pulitzer: A Guide to Ditching Trite Reviews Scott Lorenz -- Top Book Publicist
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01/25/2025
From ‘Page-Turner’ to Pulitzer: A Guide to Ditching Trite Reviews Scott Lorenz - Book Marketing Expert
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01/24/2025
How the New York Times Selects Books for Review for 2025 Scott Lorenz -- Top Book Publicist
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01/24/2025
How the New York Times Selects Books for Review for 2025 Scott Lorenz - Book Marketing Expert
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01/15/2025
Can We Still Thrive in a World Caught in the Cross-Hairs? Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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01/11/2025
Christian Writers’ Conferences for 2025 Scott Lorenz -- Top Book Publicist
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01/11/2025
Christian Writers’ Conferences for 2025 Scott Lorenz - Book Marketing Expert
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01/09/2025
The Top Writers’ Conferences for 2025 by Book Publicist Scott Lorenz Scott Lorenz -- Top Book Publicist
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01/09/2025
The Top Writers’ Conferences for 2025 by Book Publicist Scott Lorenz Scott Lorenz - Book Marketing Expert
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01/09/2025
80 Top Book Awards for Authors in 2025 Scott Lorenz -- Top Book Publicist




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