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Yearbook of Experts® member profiles
Roberta Guise, MBA -- Small Business Marketing Expert
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About: Marketing and PR consultant Roberta Guise advises small business owners, independent professionals and non-profits on how to build a profitable stable of customers, save money on ineffective promotions, and get known through branding, precision marketing and public relations. Roberta also enables successful women to become thought leaders. She coaches clients one-one-one, and writes and speaks on how to get a distinctive marketing edge and be extraordinarily visible. For a lively mix of her ideas and opinions, read her articles at www.guisemarketing.com/bevisibleblog, and podcast profiles of influential women at www.guisemarketing.com/straighttalk
Margo Berman - Creative Marketing Expert
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About: Margo Berman -- Author, Marketer, Professor, Inventor, Speaker -- Margo, a creativity and marketing expert, is an award-winning creative director and advertising professor. She founded an ad agency, Global Impact,and hosted an interview talk show in Miami. Her first book, Street-Smart Advertising, was a featured Business Book in Delta Sky Magazine. She created two national award-winning 6-CD webinar sets based on Street-Smart Advertising. Her second and third advertising books are The Brains Behind Great Ad Campaigns (2009) and The Copywriter's Toolkit (2012). Her fourth book, MetaMind Yoga (2013) is a guide to inner serenity. Margo invented tactikPAK™, a patented system of learning in nine topics. The interactive series acts as a digital tutor as ebooks and apps (2014). A corporate trainer, Margo delivers dynamic programs like Creativity to Shatter The Gray Matter(R) and Mental Peanut Butter(R). Her latest book discusses advertising strategy. Margo has received numerous scholarly and creative awards.
FeaturesUSA & Associates -- A Public Relations Firm for PR Pros & Interns
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About: Features USA offers five publicity services: 1) ExpertClick memberships with free news releases -- 30-day Free Trial www.ExpertClick.com/free 2) ExpertRadio.com interviews from Michael Butler -- Guaranteed show placement and Sound Cloud audio for your website. He will write the questions with you. 3) Book Publicity from Scott Lorenz -- www.Book-Marketing-Expert.com 4) Press Release writing and sending from Dan Janal -- www.PressReleaseSender.com 5) Syndicated Editorial placement with guaranteed 2,400 placements from www.NEWSUSA.com -- they will write a news story about you, and place it on thousands of websites. Contact at at: (202) 333-5000 for a custom package – you can save big when you use at least two of the services.
James D. Feldman -- The NOWIST
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About: James D. Feldman, CSP, PCS, CPT, CITE is the creator of Shift Happens! Jim is a professional Change Management speaker. As the owner of several businesses and consultants with Fortune 1000 companies, Jim has been on the receiving end of changes in the business. He shares numerous stories, valuable techniques and creative problem-solving in a hilarious and content-rich presentation, article or interview. Jim customizes each speech or interview to meet your needs. He researches your company or organization and creates a plan for change using real-world examples. Jim collaborates with organizations to evaluate problems, create a vision where others aren’t looking, capture what others are not seeing, by providing UNCOMMON, common sense.
Ed Rigsbee, The Member ROI Guy - Author, The ROI of Membership
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About: Ed Rigsbee is the ROI Guy; want more customers? Give them more ROI. Want more members? Give them more ROI. Get more ROI from your alliances, get more ROI from your organizational membership. Author of 'The ROI of Membership,' 'Developing Strategic Alliances,' 'PartnerShift' and 'The Art of Partnering' -- one of America's most prolific authors on the subject of business growth through collaboration, Ed Rigsbee consults with world class clients such as Toyota, 3M, Dun & Bradstreet, DHL, BE Aerospace, George Fischer Signet, Mead, Siemens, Roland, Best Buy and others. He travels internationally to assist organizations in building strategic alliance relationships and to improve their total effectiveness and profitability. As a strategic alliance consultant, Rigsbee will help you develop and implement smart strategic alliances for continued business growth. Access resources through www.rigsbee.com
Sam Waltz, APR, Fellow PRSA
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About: Samuel L Waltz Jr, Greenville, DE, is a nationally known business and civic leader who is founder of Alliance1099.org LLC, a Professional Society for 1099 Independent Contractors. A Vietnam-era Veteran of US Army CounterIntelligence, he is an early-out DuPont Co External Affairs executive who in 1993 founded SamWaltz.com Strategic Capital & Business Counsel (www.SamWaltz.com), a business and pu...
Edward Poll, J.D., M.B.A., CMC -- Law Firm Management Expert
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About: Ed Poll, J.D., M.B.A., CMC, is a nationally-recognized expert in law practice management. He coaches attorneys to increased profitability, consulting with them on issues of internal operations, business development, and financial matters. Ed brings his clients a solid background in both law and business. He has 25 years experience as a practicing attorney and has also served as CEO and COO for several manufacturing businesses. Poll is the author of numerous publications that have become the definitive works in the field and is a syndicated columnist for the Dolan Press; he also writes for the Association of Legal Administrators. He publishes a weekly LawBiz(R) Tips and blogs regularly at www.LawBizBlog.com. He?s a Fellow of the College of Law Practice Management & a charter member of the Million Dollar Consulting Hall of Fame. No one knows more about running a law practice than Ed does.
Randall Craig, Social Media and Web Strategy Expert
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About: Author of seven books, including The Everything Guide to Starting an Online Business, Social Media for Business, the Online PR and Social Media series, and best-seller Personal Balance Sheet, Randall has founded several successful start-ups, held a long-time position at a 'big-four' consulting firm, and was a public company executive. Currently president of consulting firm 108 ideaspace inc., he is also an MBA School lecturer and a columnist on Huffington Post. With a national media profile, since 1994 he provides perspective on Web/Social Media Strategy, Social Media Risks, Networking, and Social Media Career planning/Job Search. Visit his Web site for hundreds of articles and story ideas.
Joan Stewart -- Publicity Expert
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About: Publicity expert Joan Stewart shows you how to use free publicity in traditional media, as well as social media strategies, to establish your credibility, enhance your reputation, position yourself as an expert, sell more products and services, promote a favorite cause or issue, and position your company as an employer of choice. She worked as a newspaper editor and reporter for 22 years and accepted and rejected thousands of story ideas, so she knows what the media want.
Arnold Sanow -- The Business Source
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About: Arnold Sanow, MBA, CSP (Certified Speaking Professional) is the author /co-author of 5 books to include, 'Get Along with Anyone, Anytime, Anywhere...8 keys to creating enduring connections with customers, co-workers - even kids'. His keynotes and seminars focus on getting along, building positive workplace relationships, people skills,dealing with and managing change, and how to build instant rapport, relationships and connect. He has been on numerous televison and radio shows as well as in the print media. Shows include the CBS evening news, ABC world morning news, USA Today, and others. He is a regular guest talking about relationship and people skills issues on Sirrus Radio and Family Net Television.
The Celebrity Source -- Access To Thousands Of Celebrities
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About: Rita Tateel, president of The Celebrity Source, has been matching celebrities with corporate and non-profit public relations & marketing campaigns plus special events for over 30 years. Her international company has access to over 10,000 stars of film, television, music, sports,fashion, digital plus influencers and experts from other industries. Ms. Tateel has been interviewed as a celebrity expert for countless media sources including CNN, Wall Street Journal, People Magazine, Playboy, Hollywood Reporter, LA Times, NY Times, E! Entertainment Television, 'Extra!' and 'Entertainment Tonight,' among many others.
Scott Lorenz - Book Marketing Expert - Book Publicity - Publicist
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About: Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC Nightly News, The New York Times, Nightline, TIME, PBS and many more.
Shel Horowitz, Marketing Consultant - Going Beyond Sustainability
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About: Looking to combine profitability with making the world better? Green/social change profitability/marketing consultant, copywriter, and international speaker Shel Horowitz of GoingBeyondSustainability.com can help: licensing content, providing informational programs and materials, even walking you through specific steps to create profitable products and services that affordably and ethically address issues like hunger, poverty, war, and catastrophic climate change. Offering resources to excite and activate environmentally and socially conscious consumers AND practitioners, Shel is the award-winning primary author of Guerrilla Marketing to Heal the World, Guerrilla Marketing Goes Green, and eight other books including Grassroots Marketing: Getting Noticed in a Noisy World.
Eugenia Foxworth, Realtor, Foxworth Realty
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About: Eugenia Foxworth is a unique real estate Broker 'without borders', specializing in exceptional properties in New York City, Riverdale, NY and internationally. She has acquired a reputation with both buyers and sellers as someone who can make a deal happen through her tenacity, knowledge of the market, professionalism and personality. She is licensed by the NYS Department of State and is a member of the Real Estate Board of New York (REBNY), Manhattan Association of Realtors (MANAR), NAR, NYSAR and on the Executive Board of the International Federation of Real Estate (FIABCI-USA). She is VP of the Harlem Tourist Board.
Performance Research -- Jed Pearsall, Ed.D.
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About: Performance Research is the world's leader in the evaluation of corporate sponsorship of sports, special events, theme parks, the arts, charitable causes, and web-based programs. Having conducted more than one million surveys and hundreds of focus groups related to sponsorship, Performance Research is the most trusted source for interpreting the marketing impact and consumer response to corporate sponsorship
AroundTheRings.com -- Olympic Games Experts
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About: AroundTheRings.com (ATR) For 30 years Around the Rings has been 'the most influential internet presence on the Olympics.' (The Guardian, Feb. 4, 2010). On-the-scene coverage of every bid and Games since 1992 means unparalleled access to decision-makers. Regular features include bidding for the Games, host city preparations, sponsorship, doping, federations and Olympic committee news delivered via Internet, Twitter, Facebook, special edition magazines and publications.
Daniel Milstein
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About: Daniel Milstein is the Founder and CEO of the Gold Star Family of Companies, operating in over 40 offices worldwide, specializing in Sports Management, Financial Services, Publishing and Film Production. Under Dan’s visionary leadership, Gold Star has been named among Inc. magazine’s 500 Fastest Growing Companies in America. Dan was born in the Soviet Union and just 16 when he escaped the turbulent aftermath of the Chernobyl Disaster, immigrating to the United States in 1991 in search of a better life. In his fourth book Rule # 1 Don’t Be #2, Milstein motivates like never before, sharing deeply inspirational stories.
Leila Belmahi -- Growth Strategy Consultant
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About: Leila Belmahi is the CEO of New York City and Miami-based innovation and growth strategy firm, Mariner's Bow. The boutique firm specializes in market research, product development, branding and marketing strategy for do-good businesses. Over the last decade, Leila has used her proven methodology for research-validated innovation to help over 200 clients (like Microsoft, American Express, He...
Marilee Driscoll's No Sweat Websites
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About: NoSweatWebsites offers turn-key web sites with customizable home page images, and every bell and whistle you've dreamed of. I'm a longtime speaker and consultant and entrepreneur who started NoSwea...
Rose Lee Archer M.S.
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About: Elevate your career from an unknown to a distinguished expert through: How to be a Media Magnet. Discover Rose Lee's Award Winning approach to a dynamic interview. Reveal your talents and skills to light up the airwaves and create a lasting impression: Documented research reports the delivery of a television interview impacts an audience based on 7% content, 38% voice and 55% body language. Featured expert guests on the Rose Lee Archer Show expand expert advice to millions of Discovery Life viewers nationwide.
Voss W. Graham -- InnerActive Consulting
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About: Organizational Architect who helps Small Business Owners to Build and Grow their Business Enterprise successfully. Expertise getting people to the next level of performance. Expertise in executive, manager and fast-tracker coaching. Provide insight for effective communication for individuals and teams. Experienced in Major Account Selling - moving sales teams and management from transactional to key account selling. Guide selection process using assessments and the interpretation of assessments to get the right people for the right jobs. Aligning Your Performance with strategic objectives for accelerating growth. Author - Three Games of Selling.
Lee Pound -- Writing and Publishing Expert
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About: Lee specializes in coaching business owners, entrepreneurs and professionals to write and publish high quality books and speak to groups and organizations as a way to become recognized experts in their market. Lee has been a newspaper editor, chief financial officer, professional speaker, writing coach, book editor, and consultant. His books include '57 Steps to Better Writing,' 'Profitable Social Media,' 'Adapt or Perish,' 'Adapt,' and 'Coaching for the New Century.' Lee is the owner of Lee Pound International, Solutions Press Publishing, CSL Writer's Workshop, CSL Publishers, and co-producer of the world-class Speak Your Way to Wealth seminars.
Linda Popky - Leverage2Market Associates, Inc.
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About: Linda Popky, President of Leverage2Market Associates, Inc. is a senior marketing professional, author, speaker, and educator who helps transform organizations through powerful marketing results. Leverage2Market works with a wide range of organizations from startups and small businesses to Fortune 100 companies to get the best possible return on each marketing investment.
Jerry Cahn, PhD, JD - Trusted Advisor - Coach to Leaders
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About: Jerry Cahn is a leader who inspires and empowers leaders to unleash their potential for success. He is a powerful speaker, coach/mentor/trusted advisor to C-level executives.An attorney and psychologist, he's worked on Capitol Hill, turned around a public company, and built Brilliant Image which helped 5000+ clients produce winning sales, marketing and investor presentations. Today, he chairs the Presentation Excellence Group which helps leaders achieve new heights through Vistage New York, Eval2Win, Commanding Strategies, Mentor Our Kids, Presentation Excellence Better Way Workshops/Webinars, etc. He teaches for CUNY and is Visiting Professor at University of Shanghai and has a blog.
Jim Mathis, IPCS, CSP, MDiv. - The Reinvention PRO
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About: World markets are on a roller coaster from global economic events that are changing daily. Business leader and Reinvention PRO Jim Mathis, PCS, CSP, MDiv. isn't surprised. 'We've got to realize that things are coming back like they were... in a different way and adapt accordingly.' Mathis says that business leaders need to reinvent! Reinvention Made Easy is about how business leaders can adjust themselves in a world of higher expectations and constant change. 'Change Your Strategy; Change the Results.' What is changing in your sector?
Vicki Rackner MD --- Selling to Doctors
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About: Would you like to increase your power of persuasion with physicians? Master B2D Communication? -- Author, speaker and consultant Dr. Vicki Rackner helps you understand how doctors think, quickly build rapport and persuade doctors to 'buy' your ideas, products and services. Whether you work with doctors all day long or you're just breaking onto the physician niche, you can: Dramatically improve your ability to reach physicians, graciously ask for referrals, talk so doctors will listen, craft offers doctors love, avoid the land mines that blow up sales, secure your role as a trusted advisor - Make more sales. Accelerate your business growth by working more effectively with physicians.
Pam Hamilton, Founder Small Business Legal Services, P.C.
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About: My name is Pam Hamilton. As an attorney and small business legal expert I founded Small Business Legal Services, P.C., specifically to address the needs of smaller and home-based business owners, that are often overlooked by larger firms. We are committed to helping small and home-based business owners implement effective business structures, systems, asset protection and marketing strategies to systematically grow a more profitable business. At Small Business Legal Services, P.C., we believe, with a little nurturing a small or home-based business has the potential to grow and thrive anywhere! Visit me online to check out my website and blog or to get more information at: http://www.PamHamilton.com
Elinor Stutz -- Top Sales Performance Guru
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About: Breaking Barriers 2020 Elinor Stutz broke through barriers long before doing so was popular. Against all odds she defied the theme, “women can’t sell” to become the top producer at every company she ever worked all the while ignoring attempts to get her to quit. Faced with an irreparable broken neck, Stutz paid attention to two visions as they appeared before her while on the stretcher. In the moment, she negotiated a full recovery with the promise to be of service to communities at large. As the CEO of Smooth Sale, Stutz adapted the motto, “Believe, Become, Empower.” Stutz is a motivational/inspirational speaker, author and sales trainer. • Stutz’ first book, Nice Girls DO Get the Sale: Relationship Building that Gets Results is an International Best-Seller. • Her second book, HIRED! has helped many secure their desired jobs. • The Wish: A 360... mentors readers on how to build influence.
Author U -- Judith Briles
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About: AuthorYOU® is a non-profit membership community of authors, writers and publishers and registered as a 501 (c)6 with the IRS. It’s for you to if you want to learn about:…Saving thousands of dollars in mistakes that most authors make; Being able to identify publishing scams and publishing predators before the suck one dollar of your money; Writing a book, resurrecting a book, or just supporting a book; Creating a book that will find a following; Strategizing the steps to be successful; Developing a game-plan that has roots; Designing a book that is the right fit for your audience; Publishing a book that turns heads; Marketing moxie that creates results; Developing Social media strategies that are book and author friendly; Obtaining Publicity tactics that work; Crowdfunding for Authors and Books; Gizmos, gadgets and technology; and Achieving Amazing Results
 




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