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Yearbook of Experts® & News Release Wire member profiles
Roberta Guise, MBA -- Small Business Marketing Expert
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About: Marketing and PR consultant Roberta Guise advises small business owners, independent professionals and non-profits on how to build a profitable stable of customers, save money on ineffective promotions, and get known through branding, precision marketing and public relations. Roberta also enables successful women to become thought leaders. She coaches clients one-one-one, and writes and speaks on how to get a distinctive marketing edge and be extraordinarily visible. For a lively mix of her ideas and opinions, read her articles at www.guisemarketing.com/bevisibleblog, and podcast profiles of influential women at www.guisemarketing.com/straighttalk
Ed Rigsbee, The Member ROI Guy - Author, The ROI of Membership
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About: Ed Rigsbee is the ROI Guy; want more customers? Give them more ROI. Want more members? Give them more ROI. Get more ROI from your alliances, get more ROI from your organizational membership. Author of 'The ROI of Membership,' 'Developing Strategic Alliances,' 'PartnerShift' and 'The Art of Partnering' -- one of America's most prolific authors on the subject of business growth through collaboration, Ed Rigsbee consults with world class clients such as Toyota, 3M, Dun & Bradstreet, DHL, BE Aerospace, George Fischer Signet, Mead, Siemens, Roland, Best Buy and others. He travels internationally to assist organizations in building strategic alliance relationships and to improve their total effectiveness and profitability. As a strategic alliance consultant, Rigsbee will help you develop and implement smart strategic alliances for continued business growth. Access resources through www.rigsbee.com
Margo Berman - Creative Marketing Expert
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About: Margo Berman -- Author, Marketer, Professor, Inventor, Speaker -- Margo, a creativity and marketing expert, is an award-winning creative director and advertising professor. She founded an ad agency, Global Impact,and hosted an interview talk show in Miami. Her first book, Street-Smart Advertising, was a featured Business Book in Delta Sky Magazine. She created two national award-winning 6-CD webinar sets based on Street-Smart Advertising. Her second and third advertising books are The Brains Behind Great Ad Campaigns (2009) and The Copywriter's Toolkit (2012). Her fourth book, MetaMind Yoga (2013) is a guide to inner serenity. Margo invented tactikPAK™, a patented system of learning in nine topics. The interactive series acts as a digital tutor as ebooks and apps (2014). A corporate trainer, Margo delivers dynamic programs like Creativity to Shatter The Gray Matter(R) and Mental Peanut Butter(R). Her latest book discusses advertising strategy. Margo has received numerous scholarly a...
James D. Feldman -- The Bright Idea Guy
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About: James D. Feldman, CSP, PCS, CPT, CITE is the creator of Shift Happens!(R) and a professional Change Management speaker. As the owner of several businesses and consultant to Fortune 500 companies, Jim has been on the receiving end of changes in business. He shares funny stories, valuable techniques and creative problem solving in a hilarious and content-rich presentation, article or interview. Jim customizes each speech or interview to meet your needs. He researches your company or organization and creates a plan for change using real world examples. He has been known to leave the audience with several solutions to these
Sam Waltz APR, Fellow PRSA
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About: Samuel L Waltz Jr, Greenville, DE, is a nationally known business and civic leader who is founder of Alliance1099.org LLC, a Professional Society for 1099 Independent Contractors. A Vietnam-era Veteran of US Army CounterIntelligence, he is an early-out DuPont Co External Affairs executive who in 1993 founded SamWaltz.com Strategic Capital & Business Counsel (www.SamWaltz.com), a business an...
Randall Craig, Social Media and Web Strategy Expert
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About: Author of seven books, including The Everything Guide to Starting an Online Business, Social Media for Business, the Online PR and Social Media series, and best-seller Personal Balance Sheet, Randall has founded several successful start-ups, held a long-time position at a 'big-four' consulting firm, and was a public company executive. Currently president of consulting firm 108 ideaspace inc., he is also an MBA School lecturer and a columnist on Huffington Post. With a national media profile, since 1994 he provides perspective on Web/Social Media Strategy, Social Media Risks, Networking, and Social Media Career planning/Job Search. Visit his Web site for hundreds of articles and story ideas.
Joan Stewart -- Publicity Expert
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About: Publicity expert Joan Stewart shows you how to use free publicity in traditional media, as well as social media strategies, to establish your credibility, enhance your reputation, position yourself as an expert, sell more products and services, promote a favorite cause or issue, and position your company as an employer of choice. She worked as a newspaper editor and reporter for 22 years and accepted and rejected thousands of story ideas, so she knows what the media want.
Arnold Sanow -- The Business Source
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About: Arnold Sanow, MBA, CSP (Certified Speaking Professional) is the author /co-author of 5 books to include, 'Get Along with Anyone, Anytime, Anywhere...8 keys to creating enduring connections with customers, co-workers - even kids'. His keynotes and seminars focus on getting along, building positive workplace relationships, people skills,dealing with and managing change, and how to build instant rapport, relationships and connect. He has been on numerous televison and radio shows as well as in the print media. Shows include the CBS evening news, ABC world morning news, USA Today, and others. He is a regular guest talking about relationship and people skills issues on Sirrus Radio and Family Net Television.
Eugenia Foxworth, Realtor, Foxworth Realty
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About: Eugenia Foxworth is a unique real estate Broker 'without borders', specializing in exceptional properties in New York City, Riverdale, NY and internationally. She has acquired a reputation with both buyers and sellers as someone who can make a deal happen through her tenacity, knowledge of the market, professionalism and personality. She is licensed by the NYS Department of State and is a member of the Real Estate Board of New York (REBNY), Manhattan Association of Realtors (MANAR), NAR, NYSAR and on the Executive Board of the International Federation of Real Estate (FIABCI-USA). She is VP of the Harlem Tourist Board.
Scott Lorenz - Book Marketing Expert - Book Publicity - Publicist
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About: Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC Nightly News, The New York Times, Nightline, TIME, PBS and many more.
Cause Marketing PR Venture Group '...where it's all about you, your markets, and what you did about it.'
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About: I’m a PR Guy. I write direct-response public relations and marketing communications that helps small business owners increase leads and sales.
Jim Mathis, IPCS, CSP, MDiv. - The Reinvention PRO
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About: World markets are on a roller coaster from global economic events that are changing daily. Business leader and Reinvention PRO Jim Mathis, PCS, CSP, MDiv. isn't surprised. 'We've got to realize that things are coming back like they were... in a different way and adapt accordingly.' Mathis says that business leaders need to reinvent! Reinvention Made Easy is about how business leaders can adjust themselves in a world of higher expectations and constant change. 'Change Your Strategy; Change the Results.' What is changing in your sector?
Author U -- Judith Briles
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About: AuthorYOU® is a non-profit membership community of authors, writers and publishers and registered as a 501 (c)6 with the IRS. It’s for you to if you want to learn about:…Saving thousands of dollars in mistakes that most authors make; Being able to identify publishing scams and publishing predators before the suck one dollar of your money; Writing a book, resurrecting a book, or just supporting a book; Creating a book that will find a following; Strategizing the steps to be successful; Developing a game-plan that has roots; Designing a book that is the right fit for your audience; Publishing a book that turns heads; Marketing moxie that creates results; Developing Social media strategies that are book and author friendly; Obtaining Publicity tactics that work; Crowdfunding for Authors and Books; Gizmos, gadgets and technology; and Achieving Amazing Results
National School Choice Week
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About: Andrew R. Campanella is one of the education reform movement?s leading policy and communications strategists. He is the vice president of public affairs for National School Choice Week (www.schoolchoiceweek.com), responsible for planning and promoting hundreds of education reform-related events to shine an unprecedented spotlight on the need for educational choice. A recognized author, commentator, and public speaker, Andrew worked for nearly five years as national director of communications at the American Federation for Children, the school choice movement?s largest lobbying and political organization. He was also a senior advisor for the Federation?s nonprofit affiliate, the Alliance for School Choice.
 




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