Home > NewsRelease > Top of Mind Thursday October 31, 2019: Trick or Treat
Text
Top of Mind Thursday October 31, 2019: Trick or Treat
From:
Linda Popky - Leverage2Market Associates, Inc. Linda Popky - Leverage2Market Associates, Inc.
San Francisco , CA
Thursday, October 31, 2019

 
Top of Mind Thursday memo from leverage2market.com
 
Tonight is Halloween--the night when kids of all ages dress in costume and knock on doors saying, "Trick or treat." 
 
Leverage2Market logo
 
The expectation is that  their goodie bags will be filled with lots of tasty treats--without any tricks involved.
 
Our customers love when we treat them, too. Most organizations will focus on customer appreciation days or events and they are quick to tell us they love their customers.
 
But how often do customers feel tricked instead of treated? What happens between the appreciation events? Have you instilled a culture that lets staff and employees know they should be treating customers well every single day?
 
Too often, not paying attention to customers causes them to be spooked. And the result of that could haunt you for a long, long time.
 

How do you act in a climate of change? Read my article

Join me for the free online video interview series The Inspired Leadership Show: Discovering Secrets to Being an Effective Leader Through Communication, Positive Influence and Sustainable Productivity. My episode is live NOW!
 
Contact me to find out how you can get heard above the noise.
 
Marketing Above the Noise by Linda J. Popky
Check out our  marketing leadership podcasts and  the video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.  
 

Buy now

 

 
Linda Popky
President
Leverage2Market Associates
Redwood Shores, CA
650 281-4854