Home > NewsRelease > Top of Mind Thursday April 20, 2017: A Long, Long Run
Text
Top of Mind Thursday April 20, 2017: A Long, Long Run
From:
Linda Popky - Leverage2Market Associates, Inc. Linda Popky - Leverage2Market Associates, Inc.
For Immediate Release:
Dateline: San Francisco, CA
Thursday, April 20, 2017

 

Top of Mind Thursday

On Monday, 70-year-old Kathrine Switzer completed the Boston Marathon–50 years after she became the first female runner to officially do so.

Leverage2Market Logo

In 1967, Switzer registered using her initials, which means it wasn’t until she started to run that race officials realized what was happening. They then tried to grab the number off her back and remove her from the race, but she kept going.

In the intervening half century, Switzer has completed 40 marathons–and women’s sports have gone from being an after thought to an expected part of athletic competition. Women compete in the full range of sporting events, even in sports like wrestling and boxing that were considered men-only events not that long ago. Women made up over 45% of the official participants in this Monday’s marathon.

Switzer’s number, 261, was retired after the event, but her effort goes on. Women have made great strides in the last 50 years, but they haven’t achieved full parity with men’s sports yet. And so the long, long run continues.

To subscribe, please click here.

Contact me to find out how to get heard above the noise


Marketing Above the NoiseCheck out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

Download a FREE chapter now.

What are people saying?

Buy now.


Limited time to devote to marketing? Check out our weeklyJust a Moment for Marketing videos. They only take a minute.

Let us help your business rise to the top.

linda@popky.com
(650) 281-4854
www.leverage2market.com

News Media Interview Contact
Name: Linda Popky
Title: President
Group: Leverage2Market Associates
Dateline: Redwood Shores, CA United States
Direct Phone: 650 281-4854
Jump To Linda Popky - Leverage2Market Associates, Inc. Jump To Linda Popky - Leverage2Market Associates, Inc.
Contact Click to Contact