Home > NewsRelease > Top of Mind Thursday April 11, 2019: Why Are You Memorable?
Top of Mind Thursday April 11, 2019: Why Are You Memorable?
Linda Popky - Leverage2Market Associates, Inc. Linda Popky - Leverage2Market Associates, Inc.
San Francisco , CA
Thursday, April 11, 2019

Top of Mind Thursday memo from leverage2market.com
People remember us for many reasons. Sometimes it's because we did something unusual or outstanding. Other times it's because of something we did poorly or not at all. 
Leverage2Market logo
I'm in Washington, DC this week with 120 other top consultants at Alan Weiss's Million Dollar Consulting Convention. This morning noted speaker Lou Heckler was memorable for combining humor with key learning points he wanted to get across.

He also spoke about the time he got outstanding customer support from a Marriott employee in North Carolina. When he was later asked to recommend a hotel for an event in that city, only one name came to mind: Marriott.

Contarst that to my experience with Budget Rentacar at Dulles Airport the other day. I arrived (on time) to find that the car I had reserved and paid for in advance was not available. In fact, there were NO cars available--for me and the other people in line.
Eventually, they found me a car somewhere. But this was the second unpleasant experience I had with Budget in 5 weeks. Was it memorable? Absolutely. Will I refer them to others, or even use them again myself? Absolutely not. 
What are you doing to be memorable to your customers? And are they remembering you for the right reasons?
Subscribe to this newsletter.

Are your customers being served? How sure are you about that? Read my article.

Join me for the free online video interview series The Inspired Leadership Show: Discovering Secrets to Being an Effective Leader Through Communication, Positive Influence and Sustainable Productivity. My episode is live NOW!
Contact me to find out how you can get heard above the noise.
Marketing Above the Noise by Linda J. Popky
Check out our  marketing leadership podcasts and  the video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.  

Buy now


News Media Interview Contact
Name: Linda Popky
Title: President
Group: Leverage2Market Associates
Dateline: Redwood Shores, CA United States
Direct Phone: 650 281-4854
Jump To Linda Popky - Leverage2Market Associates, Inc. Jump To Linda Popky - Leverage2Market Associates, Inc.
Contact Click to Contact