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Seven Easy Ways to Get Your Business Ready for the Metaverse
Michael Kondoudis -- DC Trademark Lawyer Michael Kondoudis -- DC Trademark Lawyer
For Immediate Release:
Dateline: Washington, DC
Tuesday, April 5, 2022


4. Learn how to create (or buy) virtual reality (VR) content

Here again, you DO NOT need to be a “techie.” You can outsource the content development process just like you can outsource development of an app.  Virtual reality content is a great way to get attention and gain experience for the future.

5. Get involved in virtual real estate

Owning virtual real estate comes with the same two advantages as physical real estate. It’s an investment that you may be able to resell or rent out. Also, you can use it for your business.

6. Consider ways to gamify your brand

Games will be a major part of the Metaverse, just like apps and NFTs. Plus, it’s easier than ever to create games. For example, Nike and Panera are creating virtual worlds to accompany their physical products and services. You don’t need the scale of a brand like Nike to engage customers with a branded game.

7. Be sure that your trademarks are protected in the Metaverse

Trademarks need specific protections for virtual goods and services in the Metaverse. The process of trademarking a brand for the Metaverse usually takes more than a year. So, it makes sense to get started with a new trademark application now so that you can focus on executing your Metaverse business plans.

About Michael Kondoudis

For more than twenty years, Michael Kondoudis has been the go-to trademarking expert for businesses of all shapes and sizes. Michael is a USPTO-licensed trademark and patent attorney, educator, speaker, and author of the Amazon best-seller: Going From Business to Brand. He is also an authority trusted by national news media on major trademark stories involving NFTs and the Metaverse. For more information, visit www.mekiplaw.com.

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Group: The Law Office of Michael E. Kondoudis
Dateline: Washington, DC United States
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