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Home > NewsRelease > Roku to Acquire Frndly TV in $185 Million Deal Amid Platform Expansion Push
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Roku to Acquire Frndly TV in $185 Million Deal Amid Platform Expansion Push
From:
Kathleen Greenler Sexton --- Subscription Expert Kathleen Greenler Sexton --- Subscription Expert
For Immediate Release:
Dateline: Boston, MA
Monday, May 5, 2025

 
Roku announced it will acquire Frndly TV, a low-cost live TV streaming service with over 50 family-oriented channels including Hallmark, Lifetime, and A&E, in an all-cash transaction valued at $185 million. The move comes as Roku continues its strategy to grow platform revenue, expand Roku-billed subscriptions, and diversify its content offerings amid a competitive and shifting streaming landscape.
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Name: Kathy Greenler Sexton
Title: CEO
Group: Subscription Insider
Dateline: Andover, MA United States
Direct Phone: 617-401-7653
Cell Phone: 617-834-2169
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