Friday, April 7, 2017
Ratings being measured right nowwill influence much of the Christmas 2017 buy, and 2018 planning.
So do what you can, now to invite new cume.
If you have to, blow the entire year’s budget NOW.
OK, easy for me to say.
You have to write the checks.
But here’s a money-saving shortcut.
A proven technique that’ll save big on production: