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Price Protection in a Competitive Environment: Ron Solomon of MAPPTrap
From:
Richard Gottlieb -- Toy Industry Expert Richard Gottlieb -- Toy Industry Expert
For Immediate Release:
Dateline: New York, NY
Wednesday, November 9, 2022

 

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Richard and Chris talk to Ron Solomon, creator and CEO of MAPPTrap, an online software service that allows manufacturers to monitor compliance with minimum advertised pricing policies across all distribution channels (even ones they may not know about.) They discuss how it works, why it’s important, and why the “race to the bottom” on pricing hurts manufacturers and retailers.

It’s an important conversation that can help everyone in the merchandising area and an intriguing look at how Solomon and his team have effectively countered price cutting…and where everyone wins.

The Playground Podcast is supported by Global Toy Experts, The Toy Guy and Beacon Media Group.

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Richard Gottlieb

Global Toy Experts / Global Toy News

646 675 3019

richard@globaltoyexperts.com

 

News Media Interview Contact
Name: Richard Gottlieb
Title: CEO
Group: Richard Gottlieb and Associates, LLC
Dateline: New York, NY United States
Cell Phone: 646-675-3019
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