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Podcast: Greg Barnsdale on Do Not Ignore Your Mortality
From:
Gail Rubin, The Doyenne of Death, Funeral Expert Gail Rubin, The Doyenne of Death, Funeral Expert
For Immediate Release:
Dateline: Albuquerque, NM
Thursday, September 4, 2025

 

On The Doyenne of Death Podcast: Facing the Inevitable, a Conversation with Greg Barnsdale 

Doyenne of Death Podcast with Greg Barnsdale

If there’s one thing in life we can all count on, it’s death. And yet—despite a 100% guaranteed outcome—most of us prefer to treat it like that awkward relative at Thanksgiving: ignore it and hope it goes away. Spoiler alert: it won’t.

That’s why I’m thrilled to share my latest episode of The Doyenne of Death Podcast, where I sit down with Greg Barnsdale, funeral professional, financial insider, and author of the eye-opening book Do Not Ignore Your Mortality: Practical Advice from a Funeral & Financial Insider.

Greg has lived what he preaches. His perspective isn’t only shaped by his professional life in funeral service and financial planning, but also by his own brushes with mortality. He survived both a serious car wreck and a benign brain tumor—two life-altering events that would make anyone stop and think about what really matters. And for Greg, what matters most is helping people prepare for the future, no matter how long (or short) their journey may be.

Preparing Beyond Tomorrow

In our conversation, Greg stresses the importance of estate planning—wills, trusts, advance medical directives—the whole toolkit of practical steps that ensure your wishes are honored and your loved ones aren’t left with chaos. He makes the case that planning is not just about paperwork; it’s a final act of love and clarity.

Too many people, he says, avoid this essential work. And while women may be more open to talking about end-of-life issues, many men clam up at the very idea of death. As Greg points out, denial doesn’t prevent the inevitable—it just leaves families unprepared when the time comes.

Lessons from a Life Lived Closely with Death

Greg shares candid stories about what happens when people fail to plan, from costly delays in probate to painful family rifts. But he also offers encouraging advice: you don’t need to have it all figured out at once. Start small. Have the conversation. Put one important document in place. Each step makes a difference.

And if you’re unsure how well prepared you are, Greg has a quiz on his website that will tell you exactly where you stand on the “readiness scale.” (Warning: you might not score as high as you think!) You can take it at DoNotIgnoreYourMortality.com.

Why This Conversation Matters

Death isn’t the end of your story—it’s part of it. By confronting it head-on, you gain peace of mind in life, and you gift your family clarity when the time comes. This episode is packed with both sobering insights and practical wisdom, delivered with warmth and humor.

So tune in, take notes, and maybe pour yourself a glass of wine while you listen. After all, mortality isn’t just a topic for funerals—it’s for living, too.

Listen now to my conversation with Greg Barnsdale on The Doyenne of Death Podcast—and remember, preparation is the best way to cheat chaos, even if you can’t cheat death.

Learn more about Gail Rubin, Certified Thanatologist and The Doyenne of Death.

Gail Rubin, CT, is author and host of the award-winning book and television series, A Good Goodbye: Funeral Planning for Those Who Don’t Plan to Die, Hail and Farewell: Cremation Ceremonies, Templates and TipsKICKING THE BUCKET LIST: 100 Downsizing and Organizing Things to Do Before You Die and The Before I Die Festival in a Box™.

Rubin is a Certified Thanatologist (that's a death educator) and a popular speaker who uses humor and films to get the end-of-life and funeral planning conversation started. She "knocked 'em dead" with her TEDx talk, A Good Goodbye. She provides continuing education credit classes for attorneys, doctors, nurses, social workers, hospice workers, financial planners, funeral directors and other professionals. She's a Certified Funeral Celebrant and funeral planning consultant who has been interviewed in national and local print, broadcast and online media.

Known as The Doyenne of Death®, she is the event coordinator of the Before I Die New Mexico Festival and author of a guide to holding such festivals. Her podcast is also called The Doyenne of Death®. She produces videos about the funeral business and related topics. Her YouTube Channel features hundreds of videos!

Rubin is a member of the Association for Death Education and Counseling, the International Cemetery, Cremation and Funeral Association, Toastmasters International and the National Speakers Association. Her speaking profile is available at eSpeakers.com.

Gail Rubin has been interviewed about funeral planning issues in national and local broadcast, print and online media. Outlets include The Huffington Post, Money Magazine, Kiplinger, CBS Radio News, WGN-TV,  and local affiliates for NPR, PBS, FOX, ABC-TV, CBS-TV and NBC-TV. Albuquerque Business First named her as one of their 2019 Women of Influence.

Sign up for a free planning form and occasional informative newsletter at her website, AGoodGoodbye.com.

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Name: Gail Rubin
Group: A Good Goodbye
Dateline: Albuquerque, NM United States
Direct Phone: 505-265-7215
Cell Phone: 505-363-7514
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