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My Latest French Publications
Dr. Louis Perron - Political Consultant Dr. Louis Perron - Political Consultant
For Immediate Release:
Dateline: Zurich,
Sunday, March 20, 2022


My Latest French Publications

Sunday, 20 March 2022

I am regularly publishing articles in French. This week, I would like to attract your attention on three of my latest pieces published in the French newspaper l’Opinion:

– Many political ads look and feel like propaganda and are therefore immediately dismissed as such by voters. In this guest article, I explain the purpose of political advertising and the key to make it much more effective.

– If you are seen as winning and/or a threat, you will become a target for attacks. In this piece, I discuss the five basic strategies on how to deal with allegations.

– Have you noticed? People who swarm about the miracles of social media in election campaigns are almost always the ones who make their living with social media. As I explain in this piece, there is few academic evidence to suggest that social media alone wins elections.

If you would like to receive future French articles, let me know by replying to this email.

Dr. Louis Perron is an internationally renowned political consultant based in Switzerland. He has won two dozen competitive election and referendum campaigns in various countries. His clients include everything from mayors up to senators, members of cabinet, presidents – and a former Miss Universe.

Perron Campaigns
Dr. Louis Perron
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8008 Zürich
Twitter: @dr_perron
News Media Interview Contact
Name: Dr. Louis Perron
Group: Perron Campaigns
Dateline: Zurich, None Switzerland
Direct Phone: +41 434883720
Cell Phone: l 011 41 796544246
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