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Monday, March 22, 2021
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TALKERS Magazine --- Talk Radio Magazine TALKERS Magazine --- Talk Radio Magazine
For Immediate Release:
Dateline: Springfield, MA
Monday, March 22, 2021

 
| March 22, 2021

Pending Business: One Year Later. Sales and marketing pro Steve Lapa recognizes the one-year anniversary of the beginning of the coronavirus pandemic and notes that, while the radio sales climate is nowhere near where it was pre-pandemic, “the uphill process of slowly rebuilding an economy is emerging and it depends heavily on a foundation of sellers… you can feel the confidence of target business categories coming back as vaccines and mandated safety standards become more and more mainstream.” Read his column here.

Monday Memo: Lennon, McCartney, Marbourg. “Non-music stations – particularly AMs –are at a fork in the road,” consultant Holland Cooke reckons. In this week’s column, he explains why “ambiguity is your enemy.” Read it here.

Salem Media Group Names Shaun Thompson WIND-AM, Chicago PM Drive Host. Weekend talk host Shaun Thompson is being promoted to the afternoon drive slot at Salem Media Group’s news/talk WIND, Chicago “AM 560 The Answer.” Thompson takes over the 5:00 pm to 7:00 pm show today (3/22) from Steve Cortes, who is leaving the station to pursue a new national television project. Thompson has been serving as a weekend and fill-in host on the station since 2016. He most recently filled in for Cortes from July through November of 2020 when Cortes took a hiatus to work on the re-election campaign of Donald Trump. Salem regional VP and general manager Jeff Reisman says, “It’s rare in radio to have transition as smooth as this one. Shaun Thompson has developed such a deep bond with our listeners because he was one of them before becoming a talk show host. He knows this city and this audience and what they care about. His passion and personality make him a unique talent. We’re excited to have him join the lineup as a full-time host.” Thompson says, “Twelve years ago, I made my first phone call to a talk radio station as a listener. Five years ago, I had the opportunity to host my first show on AM 560. During that time, I’ve come to appreciate this format and the listeners who spend time with us every day. I look forward to providing my perspective each afternoon and engaging with the audience. I’m incredibly grateful for this opportunity. I’m also thankful for Steve Cortes and his friendship. He’s made it so easy for me to slide into this role as he’s prepared to leave. I look forward to having him on the show as a regular guest.”

WPHT Supports Liberty USO Via Radiothon. WPHT, Philadelphia held its fourth annual USO Radiothon on Friday (3/19) between 6:00 am and 6:00 pm to raise awareness and funds for the USO of Pennsylvania and Southern New Jersey. From the time a service member enlists, the USO is by their side until the day they transition back to the community. Through the USO Radiothon, WPHT brought many of the untold stories about the good work done by the Liberty USO to its listeners and raised awareness of the amazing effect that this charity has on active duty National Guard and reserve military personnel and their families. Co-hosted by WPHT morning host Rich Zeoli and mid-morning host Dom Giordano, the event raised thousands of dollars for the worthy cause. This year to aid the fundraising, Dom Giordano reached into his charity bag of tricks and called upon some national celebrities to each jot off a quick autographed doodle and send it to him be bid upon by listeners. Giordano tells TALKERS, “We had Bill O’ReillyBrad ThorGeraldo RiveraMike RoweHerschel WalkerLee Greenwood, and Jesse WattersNelson Perez, the Archbishop of Philadelphia, even contributed one. The doodles also provided a lot of fun during the broadcast and a listener even bid $300 for my wife’s doodle of me.”

COVID-19, Spring Break, Asian Protests, Border Crisis, Cuomo Troubles, Trump Social Media Platform, Chauvin Trial, and Deshaun Watson Allegations Among Top News/Talk Stories Over the Weekend. The number of COVID cases in the U.S., concern about variants and the rollout of vaccines; the chaos in Florida as the beach towns are inundated with spring break revelers; protests in the Asian community over the shooting deaths of six Asian women in the Atlanta area; the crisis of young migrants at the U.S.-Mexico border; the allegations of sexual misconduct by New York Governor Andrew Cuomo; the news that Donald Trump will launch a new social media platform within the next few months; the ongoing jury selection in the trial of former Minneapolis police officer Derek Chauvin; and the allegations of sexual harassment against Texans quarterback Deshaun Watson were some of the most-talked-about stories on news/talk radio over the weekend, according to ongoing research from TALKERS magazine.

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Category: Front Page News, Industry News

News Media Interview Contact
Name: Michael Harrison
Group: TALKERS Magazine
Dateline: Springfield, MA United States
Direct Phone: 413-565-5413
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