Home > NewsRelease > McDonald’s Is Moving to Green Plastic Toys in Happy Meals. Is it the Beginning of the End for Petroleum Based Toys?
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McDonald’s Is Moving to Green Plastic Toys in Happy Meals. Is it the Beginning of the End for Petroleum Based Toys?
From:
Richard Gottlieb -- Toy Industry Expert Richard Gottlieb -- Toy Industry Expert
For Immediate Release:
Dateline: New York, NY
Tuesday, September 21, 2021

 

“Making our toys out of renewable, recycled, or certified materials will?result in about a?90%?reduction?of fossil fuel based plastic in Happy Meal toys, from a baseline of 2018.?For perspective, that’s more or less the size of the entire population of Washington, DC, eliminating plastics from their lives for a year.” – McDonald’s

Keep the Fun, Protect the Planet: Happy Meal Toys Go More Sustainable

In terms of units, McDonald’s is the world’s biggest toy manufacturer by a magnitude. Each Happy Meal version sells in the billions. That is why the company’s decision to move to corn-based plastics is so significant.

To this point, eco-plastics have been a nice idea but lacking in the look and feel of the petroleum-based product. McDonald’s is by moving to green plastics, essentially creating a new industry that will be big enough to develop plastics that are not just green but malleable and colorful.

Based upon McDonald’s sheer scale, they may be introducing a whole new era for the world’s farmers, toy companies, and families.

Richard Gottlieb

Global Toy Experts / Global Toy News

646 675 3019

richard@globaltoyexperts.com

 

News Media Interview Contact
Name: Richard Gottlieb
Title: CEO
Group: Richard Gottlieb and Associates, LLC
Dateline: New York, NY United States
Cell Phone: 646-675-3019
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