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Joint Media Advisory
From:
Sources -- Canadian Experts for Interview Sources -- Canadian Experts for Interview
For Immediate Release:
Dateline: Toronto, Ontario
Tuesday, February 26, 2019

 

February 20, 2019

The Promoting Maternal, Newborn, Infant and Child Sustainable Health Efforts (PROMISE) project, now in its third and final year, is nearly complete and the success of the work, provided through a unique Canadian consortium of charities, undertaken with the financial support of the Government of Canada, has saved and changed the lives of many newborns and mothers in Africa.

In Ghana, Malawi and Rwanda, an integrated approach focusing on health-service delivery and utilization, as well as improved nutrition, has changed the lives of families and communities. Stigmas around using health clinics, along with including fathers in maternal and newborn care, unheard of due to outdated attitudes in the past, has now led to a dramatic improvement in child mortality rates.

The stories that exemplify the changes will be shown in a documentary being released this March and on Feb. 27 a preview will give the world a look at what the PROMISE project has accomplished, through the real-life people who have been impacted. The date of this press conference also coincides with World NGO Day and as such is an opportunity to celebrate this unique consortium of NGOs working together to help Africa.

Promoting Maternal, Newborn, Infant and Child Sustainable Health Efforts (PROMISE)
The $6.6-million Promoting Maternal, Newborn, Infant and Child Sustainable Health Efforts (PROMISE) initiative aims to reduce maternal and child mortality in Ghana, Malawi and Rwanda through an integrated approach focusing on health-service delivery and utilization as well as improved nutrition. It promotes respectful and supportive maternity care, as well as mother and baby-friendly environments. It also fosters engagement by fathers and ensures supportive supervision for new mothers. The initiative is being implemented through a consortium led by the Christian Children’s Fund of Canada in partnership with ADRA Canada and Emmanuel International Canada.

For more information contact:
Lins O'Connor
Manager Media/Public Relations Office Canada
Emmanuel Internatonal
Phone: 9056402111
Cell: 647 970 2326
Email: isr590@rogers.com
Website: www.eicanada.org

Email: isr590@rogers.com

Email: isr590@rogers.com

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