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How To Successfully Lead During Times Of Crisis
Val Wright -- Global Leadership and Innovation Expert Val Wright -- Global Leadership and Innovation Expert
For Immediate Release:
Dateline: Los Angeles , CA
Tuesday, March 24, 2020


Booming, cautiously preparing, or temporarily obliterated?
Depending how your company, employees, and community are impacted by the coronavirus must determine how you lead right now.

Here is an invitation to a free virtual meeting with me, essential questions to ask yourself this week, and a roundup of impressive responses to the coronavirus.

I will be hosting a Zoom meeting on Friday, March 27 on the crucial mindset and approach you need as a leader during today’s rapidly changing world. You can sign up here to join live or receive the recording.

Last week I featured how to take care of your employees, customers, and community, and hundreds of you told me you loved the advice and features of other companies and executives, I will discuss more brilliant examples in my virtual meeting on Friday, and include a few highlights here, but first, take some time to reflect: 

This week ask yourself three questions:

  • How will you measure your success in three months from now? - Make sure you don’t hang success (or your ego) on aspects out of your control.

  • If you were reinventing your company today - how would you relaunch? - Today is precisely the point to evaluate what does your future company look like when we emerge from this?

  • What role model do you want to be for others? - You will be remembered for how you act today and tomorrow. Are you inspiring those around you and are you making your future self proud?

How can I help you?I am updating this on Sunday evening to include the most recent relevant advice for you all. I am joining executive meetings, preparing executives for board meetings and earnings calls, teaching teams how to work virtually, providing real time executive advice, running alternative keynotes and breakout sessions, hosting innovation lab experimentations, and acting as a sounding board allowing executives to vent, test, explore, share ideas, and receive immediate feedback.  Let me know how I can help you or others in your company, if you want free advice from me - take a look at my exclusive offer at the end... 

Top Three Impressive Coronavirus Responses This Week 

Speak from the heartIf you haven’t yet watched Arne Sorenson’s video announcing the impact and actions of Marriott, take five minutes to watch it now. Personal. Taking care of employees. Focused on facts. Realistic outlook. Not afraid to show true emotion. Thanks Arne Sorenson for showing us how to lead during times of crisis and show us it is ok to have tears in your eyes as you share a business update. 

Break every previous ruleUniversal's "Trolls World Tour" will be the first movie it will simultaneously debut online and in theaters on April 10 and at the time of writing this on Friday, Disney just announced that PIXAR’s Onward will be available March 20 for digital purchase, and on Disney+ April 3.  It is time to approach your business as though you were building it from scratch with the reality of today not with how the past created it. What would you change right now? These are conversations I am helping executives prepare for and have immediately. A wait and see approach might just damage your business for life. 

Repurpose your business for the greater goodLMVH will stop making perfume and instead make hand sanitizer which they will donate to health organizations. The faster you can take an idea to execution, the more successful you will be. The idea came and 72 hours later the test batch was approved and they are on track to donate over 12 tons to 39 hospitals in Paris within a week. Other companies are also starting to follow LMVH's early lead. Parent company of Budweiser also have started producing hand sanitizer. I share more about the speed of decision making in my next book Rapid Growth, Done Right: Lead, Influence, and Innovate for Success, published by Kogan Page in May.  If you want to be one of the first executives to read it I have a limited number of preview copies to share, reply with yes please if you want a copy. Do you know of a company or individual responding remarkably right now? Let me know and I may feature them in a future publication. 

Ask Val Anything Continues for 30days
I have had an incredible response from my Ask Val Anything by text. I continue to offer this: Mark Cuban is offering his help to small businesses and entrepreneurs last weekend in an Ask Me Anything exchange on LinkedIn. How you share your brilliance with others who can benefit from it during this crisis? I am going to take a leaf from Cuban’s book and do the same. For the next 30days, I will offer a text Ask Val Anything where you can ask me any question about helping your business during this crisis. Enter your cell here and you will get a text from me, then you can ask questions for the next 30 days. I will answer as many as I can each day.

Dedicated to growing your business,


P.S. I hope you enjoyed this week's VAL-uable Insights, sign up here to get them in your inbox each Monday morning: http://valwrightconsulting.com/newsletter-sign-up/

  Val Wright is a recognized leadership and organization expert. Working with Xbox, Microsoft, Amazon and LinkedIn, she has spent the last 20 years partnering with executives to accelerate growth and gain market superiority across the the games, technology, retail and e-commerce industries.

She is know for telling leaders what they need to hear, not what they want to hear. Leaders seek her out when they need to accelerate their business results, build organizations, develop leaders and create world-class people strategies. Val is a dynamic speaker who will provoke, inspire and provide immediate value to your audience. She has been quoted in Fast Company, E-commerce times, Yahoo.com, Aol.com, usnews.com, NJ.com, TheNetworkJournal.com and TechNerwsWorld.com.

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