How Does You Web Site Score?

Search Engine Optimization by Mitchell Davis.

Please score points for each feature you have.

1. Your Sites Features
   1. Meta-tags and silos for each of your topics:         2 PT___
   2. Site Map – set up in Google Site Map Fashion:    5Pt___
   3. Breadcrumbs, for SEO navigation:                         3 PT___
2. Keywords define what you are about.
   1. Trouble keyword phrases researched                  10 PT___
   2. Competitor Keywords compiled    5 PT___
   3. PPC words and Trends evaluated.   5 PT___
3. Ad Programs using your Keywords?   Google, LinkedIN, Bing.
   1. Local Programs?     Geographic to  your target area:  5PT___
   2. Linked IN Programs?  Targeted to your industries:   2PT___
   3. Have you researched programs of competitors?  5PT___
4. In-Bound and out-bound links:
   1. How many sites link to you?          Over 100:   4 PT___
   2. How many sites do you link out to?   Under 10:  2PT___
   3. Do all sites meet "Good Neighborhood Value"?  5PT___
5. Validation or results of those who visit?
   1. Do you have an opt-in program to get e-mails?  10Pt___
   2. Do you offer White Papers and Downloads?  2 PT__
   3. Do you use Analytics to see site traction?   5 PT __

                                 Please Total your score and enter it here:    _____  

1. Your Sites Features
   1. Meta-tags define your pages for search engines.
   2. Site Map – Ensures search engines find all your pages.
   3. Breadcrumbs, or keyword links ensure inbound traffic.
2. Keywords define what you are about.
   1. Find keywords that are associated with problems that your business can solve.
   2. A great place to begin research are keywords your competitors are currently running advertising campaigns on.
   3. News Trends and Internet Advertising go hand in hand.

3.  Ad Programs using your Keywords?   Google, LinkedIN, Bing.

a.  Pinpointing your location and focus on a advertising program.

          b.  Do you actively

          c.   

Mitchell Davis is a SEOToolSet Training Graduate by the Bruce Clay group, and has a decade of experience with Web development.