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Disney’s Main Street Electrical Parade and Compelling Timeless Experiences
From:
Lisa Anderson M.B.A. - Manufacturing and Supply Chain Lisa Anderson M.B.A. - Manufacturing and Supply Chain
For Immediate Release:
Dateline: Claremont, CA
Monday, July 10, 2017

 

Last week, my brothers and nephew were in town for a vacation around Southern CA. One of our stops was Disneyland, and my brother Brian purchased lunch tickets that enabled us to have good seats for Disney’s Main Street Electrical Parade. It has always been my favorite since my first trip to Disneyland on a family road trip from Chicago across country when I was quite young. See below…. how could it not be your favorite?

timeless experiences

Disney did a fabulous job of putting this together. They go the extra mile for the “little touches” that make the difference. In this case, I love the music that accompanies the parade. Of course, they have people, bugs, magic dragons (another favorite), and firework displays that go by in an amazing experience. That’s why people “camp out” for a few hours to get a good seat! I remember doing that with my parents, and my dad would get us snacks to pass the time while we waited.

Disneyland has retired this parade several times but it is a timeless classic that keeps coming back (thank goodness). What amazing timeless experiences are you creating for your customers and employees?

One tip to implement this week: 

What type of experience would keep your customers coming back — and even standing in line to partner with you? An intriguing question…..  Even better, what would keep your employees engaged? Have you ever seen happy customers with unhappy employees? Me either!

So, don’t worry about creating a Disney experience on day one; however, take some time to think about how to create compelling customer and employee experiences. Ask for input. However, I’ve found it is usually hard for people to articulate what they want before they experience something like it. For example, I never would have thought I needed to see a Main Street Electrical Parade — until I saw it. Thus, ask questions about what is important to your customers and employees. Understanding what is important will help you think of experiences that will matter to them. Brainstorm. I have no doubt my favorite parade wasn’t a one-person creation!

Looking for more ideas to keep your supply chain connected? Access more tips and resources on my blog. And keep connected by subscribing to my newsletter and email feed of “I’ve Been Thinking…”

About LMA Consulting Group – Lisa Anderson, MBA, CSCP

**MEDIA EXPERT: Supply Chain Management, Logistics, ERP, VMI, Social Networks for Business**

Lisa Anderson is a leading expert in selecting & implementing strategic priorities and ranked 16 most influential in supply chain by SAP. Anderson is Board approved in Supply Chain strategy by the Society for Advancement in Consulting, is an APICS Certified Supply Chain Professional (CSCP) and won the APICS Southwest District’s Milt Cook Award in 2011. Named a top 100 supply chain blogger on SupplyChainOpz, she has the unique ability to zero in on the critical strategic priorities and bridge the gap between strategy and execution to achieve dramatically improved service levels, accelerated cash flow and increased profits. With a keen focus on elevating business performance, Anderson is passionate about not only synthesizing strategic priorities that will deliver business results but also in designing an implementation approach that delivers rapid results.

Anderson, also known as The Manufacturing Business TransformerSM, is currently working on a book entitled “The Amazon Effect” detailing a business roadmap to thriving in an ultra-competitive marketplace. A regular content contributor in topics including supply chain, ERP and SIOP, she has been interviewed for articles in publications like Industry Week, tED Magazine and the Wall Street Journal. She actively posts educational blogs three times weekly and has two newsletters, Profit through PeopleSM and “I’ve Been Thinking.”

Prior to founding LMA Consulting Group Inc., Anderson was the Vice President of Operations and Supply Chain of PaperPak, Inc. Her twelve-year tenure included transitions and promotions through the company transformation from a $100 million family-owned business, through a merger and acquisition of three businesses into one $350 million dollar global company, followed by a management leveraged buyout in combination with an investment banking group.

 

A sought-after writer and speaker, Anderson has spoken at the Global Supply Chain & Logistics Summit, the APICS International Conference and as a visiting lecturer at the University of Southern California’s Entrepreneurial Program. Anderson is the author of “Leverage Social Networks to Drive Business Results,” has published hundreds of articles and has been quoted in the media including The Wall Street Journal, ABC News and Industry Week.

 

With a blend of management, finance and operations, Lisa received her MBA with an emphasis in Finance from California State University Fullerton and her BSBA with an emphasis in Operations Management from the University of North Carolina at Chapel Hill.

She has traveled extensively throughout North America, Central America and Europe, including a summer in Oxford when attending the University of North Carolina. Lisa tries to make as many stops as possible at in New Orleans to enjoy a beignet at the Café de Monde. And, in recognition of her extraordinary tenacity to accomplish goals, her colleagues fondly dub her the 'pit terrier.'

News Media Interview Contact
Name: Lisa Anderson
Title: President
Group: LMA Consulting Group, Inc.
Dateline: Claremont, CA United States
Direct Phone: 909-630-3943
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