Thanks for coming to visit. I’m Shel Horowitz, author, speaker, consultant, and copywriter focused on environmental and social good.
For more than 20 years, I’ve been showing business how to thrive by building environmental and social good into profitable products and services—and then marketing those offerings and your values commitment. Yes, what you can create and market can actually make a difference on pressing problems like hunger, poverty, racism, inequality, pollution, climate change, and even war. Four of my ten books (most recently Guerrilla Marketing to Heal the World) are about how business can thrive and flourish by doing this—and three of those won awards.
So come on in, have a look around, get comfy. This is a pinned post (if you’ve seen it before, just scroll down). Underneath, you’ll find my entire blog archive going all the way back to 2004. I often say I became a writer because I’m “interested in everything,” so you’ll discover a very broad umbrella: news, innovation, social movements, marketing, politics, my personal life, and much more. Enjoy!
PS: Comments on this blog and messages via LinkedIn, or the contact form on my website, Going Beyond Sustainability, are good ways to reach me. Although my Twitter is linked here, I rarely check it these days. And I’m near my friend limit on Facebook so I haven’t linked it here.