Friday, April 20, 2012
Friday, April 20, 2012
Today's TALKERS magazine
Ed Schultz Added to Growing Lineup of Movers, Shakers and Stars at New Media Seminar.
"Big Eddie," star of MSNBC's nightly "The Ed Show" and nationally syndicated progressive talk radio sensation has  been named to deliver the annual "State of the First Amendment" address at the forthcoming New Media Seminar in New York City on Thursday, June 7. The speech, which has a rich history dating back more than two decades, is a longtime tradition in the talk show industry and will take place during the Freedom of Speech Ceremony at this year's event. WTOP, Washington VP of news and programming, Jim Farley will be this year's recipient of the prestigious Freedom of Speech Award. This year's NMS/NY will feature a lineup of more than 50 industry speakers addressing a variety of topics including the state of programming in talk radio, methods of generating revenue during tough times, the challenge of selling controversy, designing successful digital and social media strategies, the changing role of news, the continuing growth of sports talk, and lots more. Read more here.
Arbitron Reports Q1 Revenue Up 5.5%.
 The first quarter of 2012 has been good to Arbitron Inc. as the company states net income increased 9.6% on revenue growth of 5.5% during the period that ended March 31. Total revenue for the quarter was $106.4 million and it came primarily from annual rate increases, including the continued phase-in of price increases for the PPM. Arbitron CEO Bill Kerr states, "Our results and  our activities in the first quarter are well aligned with our long standing priorities for enhancing our core services and for generating revenue growth. We unveiled our marketing mix modeling service at the recent Advertising Research Foundation convention. We expect to have the complete service up, running and ready to improve radio's visibility among the top agency media planners by the middle of the summer." Kerr also said, "Digital radio remains a key priority as we continue our work to follow radio onto its new digital platforms in order to quantify this growing audience segment thereby enabling customers to monetize it." Guidance for the rest of 2012 indicates Arbitron expects revenue to be up between 5% and 7%.
Cox Media Announces Talent Lineup for New Tampa FM Talker "The Bone."
 Last week Cox Media Group announced  it would drop the rock music on WHPT-FM, Tampa – "The Bone" – built around the success of AM drive talent Bubba the Love Sponge and PM drive counterpart  Cowhead. Now, the company announces the rest of the lineup consisting of talent already working in the Cox stable. Following Bubba from 10:00 am to 12:00 noon is former WTKS-FM, Orlando – Real Radio 104.1 – personality Drew Garabo, who currently is AM drive host on the Cox Tampa cluster's rock WSUN-FM. From 12:00 noon to 3:00  pm Cox imports Billy Madison and his KISS-FM, San Antonio morning show crew for a midday talk program. Following Cowhead in PM drive is Bubba cast member Matt "Spice" Lloyd who'll host the 7:00 pm to 10:00 pm program. Cox Radio Tampa vice president and market manager Keith Lawless says of the new direction of The Bone, "The top-rated performance on our current shows clearly tells us that Tampa Bay likes what they hear and is asking for more. We have worked hard to insure we are giving them what they want with these compelling new shows. This is an exciting time in Tampa Bay radio."
Clark Howard Sponsors 46th Habitat for Humanity House.
Cox Media nationally syndicated financial and consumer issues talk host Clark Howard announces he's challenging the Tulsa  community to help him build a Habitat for Humanity house in the city. Howard is putting up half the money it'll take to build the house -- $35,000 – and is asking listeners to Tulsa affiliate news/talk KRMG-AM/FM to donate the rest. The Tulsa Habitat build will be parallel to a build in Joplin, Missouri that Clark is also sponsoring on the one-year anniversary of the devastating tornado as part of his on-going "Project Home" campaign. The Tulsa home will be the 46th Habitat for Humanity home that Howard has helped sponsor.
Odds 'n' Sods.
New York talk radio personality Loose Kannon – Rob Stevens – is heard on the WOR, New York internet stream from 6:00 pm  to 8:00 pm daily beginning Monday, April 23. Stevens previously was heard on Salem Communications' WNYM, New York internet stream. He tells TALKERS he'll be heard between former New York Governor David Paterson and former Arkansas Governor Mike Huckabee on the stream.....Main Street Radio Network president Jane Silk is publishing a new book on May 5 titled The Poetic Gourmette (Changing Lives Press 2012). The book is billed as a "compilation of uniquely formed recipes inspired by emotional challenges experienced by the author at the time of creation." Silk says, "I would move on to cooking and experimenting with various ingredients, which to me were like words. Every time I mixed an ingredient, I was expressing another feeling. When I completed my recipes, I felt that I had dealt with whatever the world had sent my way.".....ESPN Radio and USC agree to a multi-year deal to allow the sports giant the exclusive national broadcast rights to Trojans home football games.....The Automotive Journalism Society of America names talk host Jeff Shade's syndicated, KRKO, Seattle-based "Talk About Cars" the "Best Automotive Radio Show" for 2012. Shade's program is heard on KRKO, Seattle; WIXC, Melbourne, Florida; and WAMT, Orlando to name a few and is gaining new affiliates each week.....KYKN, Salem, Oregon talk host Bill Post's program is expanded from two to three hours daily, now airing from 12:00 noon to 3:00 pm. General manager and station owner Mike Frith states, "I'm delighted with the way in which Bill Post has taken the show from a compelling hour to a second hour and now a third hour of great local, Oregon oriented talk. He has consistently kept the show topical, fun and informative and our listeners have responded very positively to the show."
2012 Presidential Campaign Top News/Talk Story for Week of April 16-20.
The ongoing 2012 presidential campaign returned to the #1 spot on the Talkers TenTM chart of the week's most-talked-about stories on news/talk radio. Following at #2 this week was President Obama's proposed oil industry regulations. At # 3 was ongoing debate in Washington over the federal budget deficit and the death of the 'Buffett Rule' in the Senate. And at #4 was the scandals involving the Secret Service and the Government Services Agency. The Talkers TenTM is a weekly chart of the top stories and people discussed on news/talk radio and is published each Friday at Talkers.com. View this week's entire chart here.
Revolution on the Hill.
 That was the name of the first event held on the Capitol Hill lawn on Monday, April 16 and sponsored by former presidential candidate Herman Cain. The purpose of the rally was to draw attention to tax reform, fiscal responsibility and the importance of electing true conservatives in government and included such speakers as Dick Morris, Ralph Reed and Grover Norquist. Also taking part were some important talk show hosts. Pictured here at the event are (from l-r): Cox Media's Neal Boortz; Talk Radio Network and WGST, Atlanta's Rusty Humphries; and WLAC, Nashville-based Radio America-syndicated host Steve Gill.
TALKERS Weekly Affiliation Roundup.
"Free Talk Live" featuring Ian Freeman and Mark Edge adds WRHL, Rochelle, Illinois and Montana tri-mulcast KYLW, Billings; KBSR, Laurel; and KHDN, Hardin.....Better Health Network's Dr. Bob Martin health talk program is added to the weekend lineup at KFWB, Los Angeles.
Click here to read these full stories and much more at talkers.com
The FCC and You – Part 2
Informal surveys of radio station managers indicate an alarming number of them are dangerously under-informed about FCC regulations. TALKERS legal editor Steven J.J. Weisman presents the second of seven in a series of crucial, info-packed articles, this one dealing with the definition of obscenity
The 2012 Hersky Awards
H&H Communications president and regular TALKERS marketing columnist Al Herskovitz announces this year's honorees for the very best in sales orientation in talk radio
The FCC and You
Informal surveys of radio station managers indicate an alarming number of them are dangerously under-informed about FCC regulations. TALKERS legal editor Steven J.J. Weisman presents the first of seven in a series of crucial, info-packed articles, this one dealing with the license renewal process
Intellectual Property Case Engulfs Radio Stations
Harrison Strategies senior partner and broadcasting attorney Matthew B. Harrison on the importance of knowing more about intellectual property law than just enough to avoid litigation
Opinion: Talk Host Phil Valentine Says Prohibition of Ethnic References Reeks of Controlling the Language
In the politically correct age, words don't actually have to be offensive, they just have to sound that way
Ethnic Slurs: Don't Go There
TALKERS sports editor Richard Neer writes that broadcasters and writers have to be especially aware of words that can be interpreted as ethnic slurs
A Bowlful of Dollars
H&H Communications president Al Herskovitz explains that talk radio sales pros can turn the Super Bowl ad extravaganza on its head to illustrate the economy and effectiveness of the reach, frequency and flexibility of a talk radio ad campaign
Social Media: Handle with Care
TALKERS magazine managing editor Kevin Casey and special features correspondent Mike Kinosian speak with talk radio practitioners about the good, bad and ugly aspects of using social media
Handling Habitual Callers
TALKERS sports editor Richard Neer offers techniques for dealing with the sports talk radio "frequent flyer."
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